The picture shows the unveiling of the "Cloud Computing Joint Laboratory" between Guangdong Rural Credit Cooperative and Alibaba Cloud.

Guided reading

On November 9, the Guangdong Rural Credit Cooperatives Union officially launched the "Guangdong Nong" rural revitalization financial service brand and released the first Internet consumer credit product - Guangdong Agricultural e-loan, and jointly established the "Cloud Computing Joint Laboratory" with Alibaba Cloud. Yang, Director of the Guangdong Provincial Federation of Rural Credit Cooperatives, Deputy Director of the Guangdong Provincial Department of Agriculture and Rural Affairs, and Vice President of Alibaba Cloud Computing Co., Ltd. attended the Guangdong Provincial Rural Credit Revitalization Financial Service Brand Conference and delivered speeches.

“Guangdong Nong e-Loan” is the first innovative result of the strategic cooperation between Guangdong Rural Credit Cooperatives and the Internet leader Alibaba Cloud. It uses Guangdong Rural Credit Union's mobile banking as a carrier and can provide customers with one-stop, full-process functions such as purely online loan application, approval, contract signing, loan disbursement, and loan changes. The fastest loan approval can be achieved in one minute, meeting the needs of the younger generation for safe, convenient and fast financial services, and improving customer experience in all aspects.

On November 9, at the 9th Guangdong Modern Agriculture Expo, the Guangdong Rural Credit Cooperatives Union held the "Smart Rural Credit Cooperatives See the Future" - Guangdong Rural Credit Cooperatives Rural Revitalization Financial Service Brand press conference.

Yang, Director of the Guangdong Provincial Federation of Rural Credit Cooperatives, Deputy Director of the Department of Agriculture and Rural Affairs of Guangdong Province, and Vice President of Alibaba Cloud Computing Co., Ltd. attended the event and delivered speeches. At the press conference, Guangdong Rural Credit Cooperative officially launched the "Guangdong Nong" rural revitalization financial service brand, released the first Internet consumer credit product - Guangdong Nong e-Loan, and jointly established a "Cloud Computing Joint Laboratory" with Alibaba Cloud.

"Guangdong farmers" come for the farmers of Guangdong.

In November 2017, with the attention and support of the Guangdong Provincial Party Committee and the Provincial Government, Guangdong Rural Credit Cooperative began a new reform journey of comprehensive restructuring of rural commercial banks. With the acceleration of a new round of deepening reforms, the comprehensive establishment of rural commercial banks is about to be completed. The brand-new Guangdong Rural Commercial Bank system actively responds to the decisions and arrangements of the central and provincial governments, adheres to the market positioning of "supporting farmers and small businesses", rapidly promotes business transformation, tries to wear new shoes and take new roads, and serves the rural revitalization strategy as its mission. The brand "Guangdong Farmers" came into being.

The "Guangdong" in the "Guangdong Nong" brand is homophonic with the "Guangdong" in "Southern Guangdong", which expresses the determination of Guangdong Rural Credit Co., Ltd. to take root in the land of Southern Guangdong and persist in serving "agriculture, rural areas and farmers", and "Guangdong" "Nong" means the happiness of Rural Credit Co., Ltd., the happiness of agriculture, rural areas and farmers, and the happiness of customers. It shows that Guangdong Rural Credit Co., Ltd. has rich and diverse products and channels everywhere.

With the release of Guangdong Rural Credit Co., Ltd.'s first online consumer credit product "Guangdong Nong" brand, it is committed to meeting the financing needs of "agriculture, rural areas and farmers" and small and micro customers - "Guangdong Nong E-Loan" ” is also officially launched.

“Guangdong Nong e-Loan” is the first innovative result of the strategic cooperation between Guangdong Rural Credit Cooperatives and the Internet leader Alibaba Cloud. It uses Guangdong Rural Credit Cooperative's mobile banking as a carrier and can provide customers with one-stop, full-process, purely online loan application, approval, contract signing, loan disbursement, loan modification and other functions. The fastest loan approval can be achieved in one minute, meeting the needs of the younger generation for safe, convenient and fast financial services, and improving customer experience in all aspects. During the trial period of this product in Foshan Rural Commercial Bank and other institutions, it received unanimous recognition and widespread praise from customers.

Yang ——, director of the Guangdong Rural Credit Cooperative Association, said

Guangdong Rural Credit Co., Ltd. will cooperate with the provincial party committee and the provincial government in the overall restructuring of rural commercial banks and will remain unswerving Serving rural commercial banks

As early as December 2017, Guangdong Rural Credit Co., Ltd. and Alibaba Cloud Computing Co., Ltd. signed a strategic cooperation agreement to jointly build a "scenario bank" and use new technologies Accelerate the implementation of inclusive finance in new rural areas and explore modern technology to empower finance.

On this basis, Guangdong Rural Credit Cooperative and Alibaba Cloud continue to deepen their cooperation, and jointly established a "Cloud Computing Joint Laboratory" to carry out joint innovation in the fields of financial technology application and regional financial services. This is the first financial joint innovation laboratory established by Alibaba Cloud in South China. It is also a milestone for Guangdong Rural Credit Cooperative and Alibaba Cloud to enter the deep water area and jointly embark on a new journey of "Financial Technology Rural Revitalization".

The reformed Guangdong rural commercial banking system will also continue to adhere to the principle of "surname Nong, surname Xiao, surname Tu".

With the help of Alibaba Cloud's cutting-edge technical support and the best practices of serving Alibaba and Ant Financial, we can accelerate the strategic transformation of "big retail" and the integrated development of financial technology. With its new product innovation capabilities and service levels, it will help Guangdong achieve "strengthening farmers, beautifying rural areas and enriching farmers" and become the main financial force in rural revitalization.

At the press conference, rural commercial banks and rural credit cooperatives from Zhongshan, Qingyuan, Qingxin, Gaoyao, Lechang and other regions also signed agreements with customer representatives such as agricultural enterprises, agricultural cooperatives, agricultural industrial parks, and farmers. Bank-enterprise cooperation agreement achieves mutual benefit and win-win. Related Q&A: How about Rural Credit Union’s Yuenong e-loan?

The annualized interest rate of Rural Credit Union's Yuenong e-loan starts at 4.75%, which is very low. It depends on the individual's qualifications. The better the qualifications, the lower the interest rate. The annualized interest rate of credit cards is generally 18%.