Promoting credit card points online is actually a commonplace issue. Now every bank has mobile banking apps, WeChat public accounts, official websites and other channels to promote various activities for credit cards. Some banks use the Internet to issue credit cards without visiting your door. This is also the Internet channel they use.

Getting back to the topic, since we are talking about how to promote, I think we should do the article from the following perspectives:

1. Join forces and find strong event merchants. For example, in the case of Starbucks, both parties can use each other's Internet platform to promote themselves, so as to achieve the promotion effect of 1+1gt;2. As for the activity, you can use your credit card points to redeem the first cup for free every month, and redeem the points for the second cup at half price, etc.

2. Update the redemption gifts in credit card malls. Many bank points malls are in name only. There are no well-known brands, the quality of the products is not very good, not to mention the customer service, which is almost unavailable. For the operation of the mall, you can refer to the points mall of China Merchants Bank. Not only can you redeem goods, but there are also many interactive activities and coupons from contracted merchants. I once won a trolley case with 88 points and the quality was very good.

3. Exchange the random gifts from the credit card team for card application into corresponding points. After the card is successfully approved, the account manager will proactively contact the customer and guide them to log in to the points mall to redeem small gifts. In this way, customers are trained on the operating procedures for redeeming gifts for the first time, solving the problem of not knowing how to operate them.

In short, to promote the redemption of credit card points online, we must not only build channels, but also use the terminal to self-study. Hope my answer can help you!