What is the difference between O2O and B2C?

The similarity between O2O and B2C is that they are both a form of service. From the perspective of consumer retail services, the largest scope is retail, which includes various traditional retail formats (such as large supermarkets, standard supermarkets, convenience stores, specialty stores, brand stores, category stores; as well as cross-classifications, such as chain stores, shopping malls, etc.); the early retail service methods can be divided into: store sales, non-store sales (including TV, telephone, catalog, Internet, etc.). \r\nThe difference between O2O and B2C mall systems:\r\n\r\nDifferences\r\n\r\n1. The O2O model focuses more on service consumption (including catering, movies, beauty, SPA, travel, fitness, Rent a car, rent a house?); B2C mall system focuses more on shopping (physical goods, such as electrical appliances, clothing, etc.); \r\n\r\n2, O2O consumers go to the site to obtain services, involving passenger flow;; B2C mall system Consumers stay in the office or at home, waiting for goods to arrive, which involves logistics;\r\n\r\n3. In the O2O model, inventory is services, while in B2C mall systems, inventory is goods;\r\n\r\nSimilar points\ r\n\r\n1, the first interaction between consumers and service providers is online (especially mobile phones);\r\n\r\n2, the main process is closed and all is online, such as online payment, customer service Etc.;\r\n\r\n3, demand forecast management is in the background, and supply and demand chain management is the core of the success of the O2O model and B2C mall system.

What does o2o mean?

O2O, namely OnlinetoOffline/OfflinetoOnline, translated into Chinese is "from online to offline" or "from offline to online". The simple understanding is Connect online and offline, convert online traffic into offline consumption, or turn it around and divert offline consumers to online. For the Internet industry, it refers more to the former, which is to combine offline business opportunities with the Internet.

I think there are two reasons why O2O will rise in China:

First, China has a large population and a vast territory, which results in low labor costs and poor offline information circulation. smooth. Therefore, on the one hand, China's offline merchants have a strong need to disseminate business information online, and on the other hand, there is a cheap and efficient logistics and service system that can ensure the completion of the closed loop of consumption. The highly developed information dissemination system and extremely high-cost logistics system in the West determine that they are not interested in O2O.

Second, the core of the O2O marketing model is online prepayment. The developed credit card payment system in the West eliminates the need for them to rely on online prepayment. Alipay and WeChat payment models have no market in the European and American financial systems. Online prepayment is not only the completion of the payment itself, but also the only symbol of the final formation of a certain consumption. It is also the only reliable assessment standard for consumption data. The operation of the entire O2O model relies on online prepayment.

Internet O2O

O2O combines offline business opportunities with the Internet, which opens up new market channels for traditional enterprises. Nowadays, the business of traditional enterprises is increasing. It is not easy to do, and the cost gradually increases. However, through the O2O method,

can reduce the cost of marketing and open up new market channels. For example: There was a young man named Wang in Nanjing who ran a fruit shop by himself, but the business was very deserted. Later, his friend asked him to look for opportunities on the Internet, so he found someone to build a website to sell his products through Internet channels. Unexpectedly, the current monthly turnover has reached more than 300,000, and the local media in Nanjing has also reported it. Of course, there are many ways to combine offline business with online business, but the current Internet-based trend of traditional business is an inescapable trend

How can we play O2O?

If you think O2O is important, it will be meaningful to you. If you think it is not important, it will be meaningless to you! For traditional enterprises and entrepreneurs, what we want to do is not just spectators, not here to watch the excitement. A new business phenomenon and business logic, what we have to think about is how to use it for ourselves, because we are actually doing business! If we don’t understand it, we will study and learn; if we understand it, roll up our sleeves and get started. alright.

If you want to move your business to the Internet, you need a carrier to display your products, either building a website platform or building an online store, because only in this way can others find you. In fact, building a website It's easy.

It's also easy to apply for an online store, but the most difficult thing is how to get traffic? Traffic is equivalent to customers in our traditional business. If a website is allowed to obtain traffic, it cannot do without SEO optimization technology. If an online store is allowed to obtain traffic, it cannot be separated from e-commerce operation technology. These are two mainstream Internet traffic promotion technologies, and they are also a powerful tool for our traditional enterprises to open up Internet channels. , so if you want to play O2O, you must learn these two technologies.

If you are engaged in Internet o2o offline work, can you successfully apply for a credit card?

Can you apply for a gold card? Because the credit limit of the Platinum Card is high, the required credit rating is also high. Your comprehensive credit score does not meet the credit requirements of the Platinum Card, but customer service recommends that you apply for a Gold Card. This means that although your comprehensive credit score does not meet the standards of a Platinum Card, it does meet the standards of a Gold Card, and you can apply for a Gold Card. Card.

Can anyone tell me what the "O2O scenario rapid issuance mode" of Industrial Bank credit card looks like?

The O2O scenario quick issuance model is a new model developed by Industrial Bank to meet consumers’ “fast” needs; that is, you can directly apply for and open a card at a merchant, and if it is quick, the card can be approved successfully in 5 minutes. , super convenient

What is the o2o merchant coupon in the credit card statement

It is a new business model. Combining offline business opportunities with the Internet and making the Internet an offline trading platform has the advantage of this business model in that it has a large number of user resources.

What does the "O2O scenario rapid issuance mode" of Industrial Bank Credit Card mean?

I know this. I used this method to apply for a card last time. It was very convenient to apply for the card directly at the merchant. The "O2O scenario quick issuance model" is the first of its kind in the Industrial Bank industry. This model supports customers to directly apply for and open cards at merchants, and the card can be verified in as little as 5 minutes. It meets the "fast" consumption needs of customers in the mobile Internet era and promotes a significant increase in card issuance capacity. promote.

That’s it for the introduction of o2o credit card.