1. security: Xinhua rural bank has "deposit insurance" regulations to ensure the safety of depositors' deposits.

2. Development: Since its establishment, the Bank has firmly established the market position of "supporting agriculture and supporting small businesses", and with the advantages of going deep into rural areas, it has continuously exerted the advantages of being close to rural regional markets, accurately invested in agriculture, rural areas and small and micro enterprises, innovated products and services, better served the real economy and provided financial support for the development of the real economy, which is very good and reliable.