“Have you got a Costco membership card?”
This is the hottest topic on the streets of Shanghai recently. Costco, the world's largest membership-based warehouse store, has opened its first physical store in China in Shanghai and is officially open for business!
How popular is it? Only one hour after the store opened, the roads around the store were already blocked, and you had to wait three hours to park in the parking lot. The 1,500 trolleys were far from enough. All the Feitian Moutai worth 1,498 yuan sold out in 20 minutes, and Hermès bags worth 100,000 yuan were snapped up...
This scene is comparable to the Spring Festival Transport scene.
I heard that there is also a bank that has become popular along with Costco, because if you pay with a credit card in a Costco store, it only accepts co-branded cards issued by this bank and Costco, which makes you huge profits!
Why is it so popular? It’s just cheap! ! !
As the world's largest membership-based warehouse store, Costco was born in the United States. It currently operates more than 770 stores in 11 regions around the world and has more than 96 million members. Its biggest feature is the "cheap big bowl". It is popular among consumers around the world because it can buy XXXL size products at a preferential price.
After officially entering China on August 27, Shanghai citizens showed strong combat effectiveness: shopping, panic buying, and crowding out Costco.
According to the official website, Costco purchases in large quantities and is equipped with a warehousing and wholesale model to avoid excessive packaging, reduce costs as much as possible, and fully return the saved profits to its members.
Of course, there are thresholds for membership. The Costco Shanghai store membership card is priced at RMB 299 per year, the cheapest in the world! One card in hand, used worldwide.
In addition to regular food, fresh produce, clothing, daily necessities and other products, Costco also has a wide range of cosmetics brands, ranging from jewelry to luxury brand handbags.
Although it is a large-scale store born in the United States, Costco is well aware of the psychology of Chinese consumers. As soon as you enter the door, you can see a dazzling array of big-name bags.
Buying Hermès at Costco is like buying "cabbage". A Hermès Birkin bag can easily cost 100,000 yuan. Customers are not shy when it comes to shopping. After all, rare colors are hard to come by, and the price is also very high. Much cheaper than domestic counters!
However, do you know what is the fastest-selling product at Costco today? That’s right, Feitian Moutai! Feitian Moutai is priced at 1,498 yuan at Costco, and the market price of the same product is more than 2,000 yuan. A customer told me that when he arrived at the site in the morning, Feitian Moutai had been sold out and would no longer be replenished.
I can’t buy it from Moutai. Should I consider Wuliangye which costs 900 yuan? The 52-degree Wuliangye crystal bottle is priced at 919.9 yuan at Costco, and the market price is about more than 1,300 yuan. Each person is limited to purchasing one bottle. On the eve of the Mid-Autumn Festival, the sales of alcoholic products in stores are particularly hot.
The "shoe speculators" have lost their arrogance at Costco. You can check out Adidas for 200 yuan! There is also 1.892 liters of milk, a set of two bottles is 32.9 yuan; a box of 30 free-range eggs is 25.9 yuan; 8 roasted chicken thighs are 99.9 yuan; German-style pork knuckle is 79.9 yuan/kg; 28 croissants are 42.9 yuan; Beef cubes are 89.9 yuan/kg... According to official disclosures, Costco’s non-food department store prices are 30% to 60% lower than market prices, while food prices are 10% to 20% lower than market prices.
You can only use this bank to pay by card, and you will make a lot of money!
Costco is the world’s first membership-based warehouse supermarket chain. Due to similar supermarkets such as Metro and Sam’s Club, the membership model has gradually become familiar and accustomed to Chinese consumers. If you want to shop at Costco, you must first pay an annual membership fee of 299 yuan. However, many consumers come here for the low product prices. They believe that as long as they buy enough products, they can easily earn back the 299 yuan.
Of course, there are ways to save more money!
This time Costco and Ping An Bank issued a joint credit card, and Ping An Bank is Costco’s exclusive credit card and acquiring partner.
This means that when paying with a credit card using a POS machine at a Costco store, only Ping An Costco co-branded cards will be accepted. For other electronic payment methods, you can choose Alipay or WeChat Pay.
If you are already a Costco member, if you apply for a joint credit card, you can also enjoy a 100 yuan bonus for new customers to offset the membership fee, which is equivalent to an annual fee of only 199 yuan, and you will also get 1% cash back on in-store purchases, as well as discounts Get an instant discount on your annual Costco membership fee of RMB 60.
If you are not a Costco member yet, it is more cost-effective to apply for a co-branded card directly. The credit card and membership card are two-in-one, and you will get cash back every month. The platinum card can get up to 1,440 yuan in cash back every year.
This co-branded card is divided into three levels: diamond card, platinum card and gold card. Each level is equipped with a RMB settlement card with the UnionPay logo. It is understood that Ping An Bank will also cooperate with VISA to launch Costco USD credit card in the future.
Unsurprisingly, this co-branded credit card became popular with Costco today.
With Costco opening at your doorstep, it seems that people in Shanghai no longer have to stay up late shopping overseas and looking for purchasing agents. However, I have to remind everyone to go at the wrong peak and pay attention to safety.