What is a co-branded card?

Co-branded card in English refers to a bank card jointly issued by the issuing bank and the institution for profit. The most common card is a co-branded debit card, which is a co-branded bank card developed on the basis of a debit card. Co-branded cards not only have all the features of bank cards - cash deposits, credit card purchases, transfers, etc., but also add some new functions according to the regulations of banks and merchants. Features: Low application requirements. Features and Benefit Concepts of Kuaidi Navigation Co-branded cards (co-branded cards) are ancillary products of bank cards issued by commercial banks and for-profit institutions. A co-branded card functions the same as a credit card.

Different from ID cards, co-branded cards are jointly issued by the card-issuing bank and general enterprises. Compared with ordinary credit cards, it is more business-oriented and has more additional functions given by enterprises. Repay cardholders of China Airlines credit cards, department store co-branded cards, etc. The operation of a co-branded card is that the card issuer jointly issues the card with for-profit institutions such as airlines, telecommunications companies, shopping malls, etc. Cardholders can enjoy a certain percentage of discounts provided by merchants when making purchases at these institutions. Such as the CITIC Star Golf Union Credit Card issued by China CITIC Bank, etc. The most common is a co-branded debit card, which is a co-branded bank card developed on the basis of a debit card. In this way, cardholders naturally become the most direct beneficiaries. Holding a co-branded card at merchants can save money, thereby attracting consumers to travel with the card.

Compared with other forms of credit cards:

1. It is easier to swipe the card. To achieve win-win cooperation, banks and merchants must hope to issue as many co-branded credit cards as possible, so that commercial activities can be promoted more easily, so the threshold will be very low. Basically, as long as you apply, you can get the card free.

2. Improve utilization rate Generally speaking, co-branded credit card partners target commercial activities or banking activities, but the participation rate is relatively high. With strong commercial activities, cardholders will be more interested in using the card and will introduce it to their friends. This is also a win-win approach. Therefore, if you apply for a co-branded card, you can enjoy more benefits and benefits, because with a co-branded card you can not only enjoy the bank’s promotional activities, but also the activities of the co-branded merchants.

3. Withdraw money easily. When you want to increase the limit on a credit card, it usually means you use it more. Many banks only look at the amount of usage, not the usage. Therefore, there are many joint card-issuing activities and high participation, so the number of credit cards must be higher. The more you use it, the faster the withdrawal will be. . With a high credit card limit, it is easier to apply for a higher credit card.

What does a co-branded credit card mean?

A co-branded credit card is a credit card jointly issued by a bank and an enterprise. Many co-branded cards will have exclusive benefits and are suitable for specific groups of people.

If you like online shopping, you can choose CITIC's Taobao co-branded card. This card will generate points when you spend on Taobao; if you often travel for business and flights, you can apply for a "Great Wall Air China Card" , in addition to having the functions of an ordinary bank card, you can also enjoy ticket discounts and aviation personal accident insurance when purchasing Air China tickets.

CreditCard is a credit certificate issued by a commercial bank or credit card company to consumers with qualified credit.

The form of a credit card is a card with the name of the card-issuing bank, validity period, number, cardholder name, etc. printed on the front. Consumers holding credit cards can go to a special commercial service department for shopping or consumption, and then The bank makes settlements with merchants and cardholders, and cardholders can overdraw within the prescribed limit.

The functions of credit cards:

1. It facilitates people’s lives and saves the trouble of carrying cash. There are no geographical restrictions on the use of credit cards. No matter when you swipe the card anywhere in the country, As long as there is a UnionPay logo, you can swipe it, and there is no handling fee;

2. You can participate in various discounts and discounts organized by merchants and banks;

3. You can get rewards by swiping your card for consumption Points can be redeemed for gifts;

4. Timely repayment after swiping the card can improve personal bank credibility.

Uses of credit cards:

1. Shopping.

2. Microcredit.

3. Save money.

4. Save money when shopping.

5. Credit card value-added services, get cheap insurance and travel.

6. Credit certificate.

Credit card cash withdrawal methods are:

1. Cash withdrawal at the counter:

Card holders can bring their credit card to any bank counter and submit a cash withdrawal application to the staff. , and then enter the withdrawal password with its help to withdraw cash.

2. Bind the card to withdraw cash:

The cardholder can bind the credit card to a peer savings card in credit card online banking, and then transfer the credit limit to the savings card. Then use the debit card to spend, this behavior is also called cash withdrawal.

3. Withdraw cash from an ATM teller machine:

Insert your credit card into the ATM teller machine, enter the payment password of the credit card, select cash withdrawal, then enter the cash withdrawal amount, and finally confirm.

The methods of credit card repayment are:

1. Repayment through ATM machine. Cardholders can go to the bank's ATM machine, insert the card for deposit, and deposit the money into the credit card to repay the money.

2. Mobile banking repayment. All major banks have mobile banking software. Once installed on your mobile phone, you can repay credit cards.

3. Alipay repayment. Alipay has a credit card repayment function. Click "Credit Card Repayment" on the homepage to repay after binding the credit card.

4. WeChat repayment. There is a credit card repayment function on WeChat. Click "Me" - "Pay" to see the "Credit Card Repayment" function.

5. Repayment at bank counter. Cardholders can go to bank branches with their credit cards, ID cards and cash and handle credit card repayment over the counter.

What is a credit card co-branded card? What are the features and advantages of co-branded cards?

What is a credit card co-branded card?

The co-branded card in a credit card is a Co-Branded-Card. It refers to a credit card in which the card issuer and the product dealer reach an agreement so that the cardholder can not only enjoy excellent financial services but also enjoy the manufacturer's special preferential treatment when making purchases. Such co-branded credit cards include Ping An No. 1 Co-branded Credit Card, Ping An Taobao Co-branded Card, etc.

Features of co-branded credit cards

Compared with credit cards issued in other forms, co-branded credit cards have the following characteristics:

1. Lower application requirements

Using the ready-made database of co-branded card partners, the volume of credit card issuance can be quickly increased in the short term, and the standards required for applicants are relatively low. For example, with Long Card, famous school cards, teachers and students of the corresponding schools can basically apply successfully.

2. Co-branded cards can enjoy double benefits

In addition to using common functions such as overdrafts and interest-free installments with ordinary credit cards, you can also enjoy similar benefits to membership cards at co-branded merchants. .

Advantages of co-branded credit cards

1. Points

This is a function that almost all co-branded cards have. Whenever a card holder makes a purchase at a co-branded merchant, the merchant will give corresponding points according to the consumption amount to attract consumers. They have specially prepared some very special gifts, and stipulate that they can only be received with consumption points, in order to attract consumers to shop [1 ].

2. Discount

This is another major feature of co-branded cards. In order to attract consumers who visit frequently, merchants offer discounts through co-branded cards. For some designated discounted products, merchants stipulate that only co-branded cards can enjoy discounts, which is a benefit that cannot be enjoyed with cash or other methods. Some shopping malls with higher profits even stipulate that as long as you spend with a co-branded card, you can enjoy various discounts. For those who want to go to shopping malls anyway, getting a co-branded card to enjoy discount services can be said to be a bargain.

3. Value-added

This is the most noteworthy aspect of co-branded cards. For people who buy cars, a co-branded card means that only with the card can they enjoy the maintenance services they deserve, such as Japan's Toyota co-branded card; for those who buy a house, a co-branded card is a master key for the owner. , the card not only offers discounts on house purchases, but can also be used as door cards, parking cards, property cards, friendship cards, etc., such as the Vanke co-branded card of real estate giants; for ordinary shopping mall consumers, co-branded cards may have more of a Humanized service functions, such as the co-branded card of Tesco supermarket, can use the card to take the free bus provided by the supermarket.

The various benefits of co-branded cards have been widely recognized by cardholders, merchants and banks, and more and more projects have been launched.

I believe that in the near future, co-branded cards will become more popular and bring more benefits to consumers.

Let’s stop here to introduce why co-branded credit cards are issued.