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Why do many loan platforms fail?
Personal credit is hard to pass. With the advent of the credit society, basically, you need to check your personal credit when applying for a loan. If there are bad overdue records in the credit report, it will easily lead to loan failure. Bad credit records are generally kept for nearly five years. In order not to affect the use of loans, credit cards and other credit products, users are advised to repay on time and not overdue.

Second, the repayment ability is not good. In addition to credit reporting, the most important thing to apply for a loan is repayment ability. If there is no repayment ability, the application for any loan will basically be rejected. The repayment ability of the applicant is directly related to whether the platform funds can be safely recovered. Therefore, users are advised to reduce the proportion of personal liabilities before applying for loans, such as paying off part of credit card debts and other loan lines.

First, "online lending" originated from online P2P(Peer-to-Peerlending) loans, that is, person-to-person credit loans. P2P online lending platform is a network platform of credit intermediary service. P2P network loan is a relatively new model based on Internet application. For example, the popular "Rong Sheng Online" is this model. The basic premise of the establishment of online lending platform is that people who need to borrow can find people who have the ability to borrow and are willing to borrow under certain conditions through the website platform. More importantly, some online lending platforms can help lenders spread risks by sharing a loan amount with other lenders, and can also help borrowers choose attractive interest rate conditions from fully compared information. At the same time, a certain service fee is charged as the return of the intermediary platform. The online lending platform aims to build a fair trading platform for users who are embarrassed to sign detailed loan contracts because of face. The website mainly plays the role of witness of both borrowers and lenders.

2. Peer-to-Peer (P2P) is a theoretical concept of the Internet, which represents the end-to-end information interaction mode and the characteristics of relationship occurrence on the Internet. The interaction is realized in the peer-to-peer network, not through the intermediate workstation platform. Similarly, the model of P2P online lending is mainly manifested in person-to-person information acquisition and capital flow, which is divorced from the traditional capital medium in the relationship between creditor's rights and debts. In this sense, P2P peer-to-peer lending is covered in the concept of "financial disintermediation". Under the traditional technology, it is difficult to realize large-scale person-to-person information flow and relationship due to factors such as climate, region, professional ability and material cost. Since 1980s, the sustained development of Internet technology has solved the problem of information dispersion and asymmetry at low cost. The accumulation of historical data and the deepening of data mining technology have improved the authenticity and transformation value of information (data). When the multi-value of Internet P2P is transformed into the field of lending, P2P peer-to-peer lending (hereinafter referred to as "P2P online lending") mode appears.

Third, in this model, there is an intermediate service provider-P2P online lending platform. It mainly provides information exchange, information value appraisal and other services for both parties in peer-to-peer lending, so as to facilitate the completion of the transaction, but it does not act as a creditor and debtor of lending funds. Specific service forms include but are not limited to value-added services such as loan information release, credit review, legal procedures, investment consultation and overdue loan recovery. Some P2P online lending platforms have not crossed the boundary of "non-creditor" even if they provide intermediate custody settlement (unnecessary, preferably isolated) services through relevant forms (bank or third-party payment platform accounts).