She debuted on ①⑨⑨⑧ on ④ month ⑧, and became a model when she was ⑦.

At the age of 20, she emerged from her cocoon and transformed into a butterfly, at an astonishing speed He has become a well-known singer-songwriter in the industry who combines lyrics, composition, and singing. The world's downturn, economic contraction, fiscal deficit, financial bubble...these terrible words have no impact on the 25-year-old Hamasaki. She just keeps singing, singing, singing, changing, changing, changing, becoming more and more popular. , red to purple. He set an unprecedented record with the total sales of singles exceeding 5 billion yen for three consecutive years, becoming the first singer in the history of Japanese music to have the total sales of music CDs exceed 20 billion yen for two consecutive years. In 2001, Hamasaki won more than 20 various music and fashion awards in one year. In 2002, Hamasaki won two three consecutive championships in two days: one was the "all Japan request award", the highest honor award. The most noteworthy thing is her nails. She is Japan's "Nail Art Queen" three times in a row. As the artist who drives the nail art trend and knows how to match nails and fashion, Ayumi Hamasaki is listed as a palace figure in the nail art industry... Not only does she have a beautiful appearance, she is also good at writing lyrics. In the 2002 album "I am...", she successfully wrote most of the lyrics and music. Japan's "Nikkei Entertainment" magazine selected her as a representative of "good songs". The reason is that the lyrics she created encourage giving more to others without asking for anything in return, which makes young Japanese girls who love vanity wake up from their dreams. Hamasaki Ayumi's positive and optimistic attitude towards life also permeates her works, teaching girls to be independent and strong. , and have the courage to move forward, so she is considered to be the lyricist who is best able to persuade girls to take the right path among female singer-songwriters in the 21st century. In addition to singing and holding concerts, Hamasaki has a staggering number of advertisements, setting many "bests" in the industry. The Boss coffee advertisement is the most popular advertisement among Japanese TV viewers; since becoming the spokesperson for digital cameras for Panasonic, The market share of "lumix" digital cameras has increased significantly, and the sales volume of the pocket-sized camera has doubled the original plan; the most amazing thing is the lip gloss endorsed by Hamasaki Ayumi, which sold 500,000 units in 2 days. Such impressive results have been achieved to this day No one can catch up, and the product has even been dubbed "ayu lip gloss"

1. The female singer with the highest sales volume in Asia (more than 50 million copies)

2. Asia champion. The female singer with the most singles

3. The female singer with the highest album sales in Asia

4. The female singer with the highest endorsement fee in Asia

5. No. 1 in Asia A singer who appeared in the world's most famous top magazine -

6. Her PVs account for 3 of the most expensive PVs in the world (top 20)

7. As of 2004, total *** won 84 top music awards [Ayumi Hamasaki said in 2004 that he will not participate in any awards from now on.]

8. Japan's "Super Money Printing" Known as the "machine", as of 2006, she had attracted 108.4 billion yen for the company, totaling 8.6 billion yuan, an average of nearly 900 million per year! Her personal income has been hundreds of millions!

9. Breaking most of Japan's record records

Top Ten Trends

1. The leopard print trend sweeping across Asia

In September 2000, Hamasaki released In her third album "Duty", she transformed into a jungle-flavored leopard girl, full of charm and attraction like a little devil, and naturally exuding a unique and gorgeous atmosphere that is bad to the core. This leopard girl's creativity was completely created by Hama. Sakiyu did it all. She used flaming red lips and sharp nails studded with rhinestones to match the unique wild and mysterious temperament of leopard print. Under her interpretation, leopard print abandoned frivolity and showed the noble and fashionable side of leopard print. At the end of 2000, there was a leopard print craze in the Japanese fashion industry. From underwear to mobile phones, products of all sizes were eager to be labeled with leopard print. A leopard print mobile phone manufactured by Tu-ka and designed by Ayumi Hamasaki sold for 400,000 yen. , in Shibuya, the most prosperous city in Japan, you can see Ayumi Hamasaki's "Leopard Girl" giant advertisements everywhere. The credit card company invited Ayumi Hamasaki to specially design a limited-print leopard print credit card. Even Kelly Chen, who first came to Japan to shoot advertisements, also You can't avoid dressing up in the legendary Ayumi Hamasaki leopard print look.

From celebrities to ordinary people, to home accessories, and even car interiors, leopard print has occupied a mainstream position. This trend has expanded from Japan to Asia. On New Year's Day in 2008, Hamasaki released a new album "Guilty" once again uses a leopard print skirt to reproduce its image mark, which can be said to be a tribute to herself.

2. Fox tail

In February 2001, the leopard print fever had not yet faded, and Ayumi Hamasaki contributed another popular item to Japan. In the MV for the single "Evolution", a fluffy fox tail suddenly hung diagonally from the waist of Hamasaki's jeans as a decoration, which quickly became a hot accessory in early 2001. We later saw countless variations of this accessory on her waist with various colored tails. Since then, this accessory style has even influenced male celebrities.

3. Blonde Barbie

Since her debut, Hamasaki said goodbye to her black hair and dyed her hair blonde. In March 2001, Ayumi Hamasaki showed off a dazzling blonde Barbie look in the album "A BEST", whether it was "Fly High" or Surreal, with long blonde hair and thick bangs. The look shows Ayumi Hamasaki's innocent and innocent doll face, and this iconic blond hair is the key to her transformation into a doll look, which made the manufacturers of Barbie dolls excited. In 2001, they awarded Hamasaki the "2001 Barbie Award 2001. The blonde curly hair with thick bangs is still a model for artists to imitate to this day.

4. Big eye makeup

When Hamasaki was at his peak, when you walked to the streets of Shibuya, there would be a pair of Hamasaki’s big eyes staring at you everywhere. . In addition to Ayumi Hamasaki's natural big eyes, her original big eye painting method has also attracted the attention of the whole Asia. For a time, everyone wanted to have a pair of Hamasaki-style big eyes, which are the best representation of girls who aspire to become a princess. To this day, Ayumi Hamasaki's big eye makeup has become a must-have teaching in makeup classes alongside the smoky eye makeup. In addition, the popularity of colored contact lenses also started with Ayumi Hamasaki’s big eyes.

5. Flower headgear

In 2004, Hamasaki tried a summer single "Inspire" full of Thai style. On the cover, she wears a red rose headdress and a long skirt of the same color, looking sexy and gorgeous. In fact, that Flower headgear has long been a popular must-have item for Ayumi Hamasaki. Flowers, once a symbol of love and peace in the 1960s, are used to decorate the body, which is full of hippie style and is quite chic and stylish. Ayumi Hamasaki used flowers of different colors to create different atmospheres to add to the popularity. Either bright and bright, delicate and cute, relaxed and bright, or sexy and blurry.

6. Improved kimono

In 2002, the mixed album ayu-mi-x 4 series was released. Hamasaki wore an improved kimono for the first time, and with a strong Japanese style coquettish The appearance firmly attracts people's attention in the first place. During this period she appeared on the cover of Time magazine, also wearing a modified kimono. In addition, she also attended the MTV Awards held in Singapore wearing an improved kimono with the English words "Forever and Hope" embroidered on the sleeves. This outfit was designed by Hamasaki herself. Kimonos exude sensuality here at Ayumi Hamasaki. Since then, artists have had a new choice on the red carpets in Hong Kong and Taiwan. Even Lanvin's spring and summer 2006 designs incorporate the characteristics of improved kimonos.

7. Face stickers

Unlike artists who often use tattoos to express their fashionable punk sense, Hamasaki prefers to use different colors or different styles of stickers to give his face. The shape adds flair. Red hearts, colorful butterflies... She made girls understand that it is not necessarily the case that only makeup can change the face.

8. Beggar Jeans

In Japan, the male idol Takuya Kimura and the female idol Ayumi Hamasaki have joined forces to push the trend of beggar jeans to the extreme. From April to June 2000, Hamasaki released three singles "Vogue", "Far Away" and "Seasons" for three consecutive months. At that time, Hamasaki, who was already the fashion leader of young Japanese people, gained popularity through these three singles. The first well-produced single sparked another craze - beggar jeans.

Ayumi Hamasaki, who often remodels jeans by herself, emphasized that using a little tattered effects can often bring out a unique personality. For this reason, she won Japan's "Best Jeans Celebrity Award" for the fifth time and became the first to win the "Best Jeans Celebrity Award". The female artist who will always be the best spokesperson for jeans.

9. Gorgeous tutu skirt

The pursuit of perfection is Hamasaki’s fashion magic weapon. In a magazine photoshoot commemorating ten years since her debut, she once again wore a super exaggerated and gorgeous tutu inlaid with crystal diamonds. This is Hamasaki's most common look on stage. But this is not an easy look to control. Whether it is a medieval Juliet court dress, a diamond-encrusted tutu in a fairy tale world, or a light green chiffon dress on the stage, Hamasaki is very smart The high-waist design is emphasized, elongating the entire body proportions.

10. Nail painting

When nail painting was still a thing for Europeans and Americans, Ayumi Hamasaki was the first to use nail painting to connect it with her own dressing style. She discovered that She discovered the secret of the matching between manicure and fashion, and also promoted the popularity of manicure in Japan. As a figure in the nail art industry, she was Japan's "Nail Art Queen" three times in a row. She is known as driving the nail art trend and best knowing how to match nails. and fashion artist. Whether it's summery candy-colored nails, intarsia nail polish with rhinestones, or crystal manicure, every color and style she changes attracts admirers to follow. More and more people understand that manicure is like a woman’s second face, and the variety of this detail can attract attention and create topics.