Why are Xiaomi phones so popular?

This is Xiaomi’s hunger marketing strategy. On the one hand, it is to increase the popularity of Xiaomi mobile phones through publicity. After the advertisement is released, hundreds of thousands of people will be ready to buy Xiaomi mobile phones through rush buying. This directly reflects the popularity of Xiaomi mobile phones! On the other hand, it is to use this method to make up for and cover up the current situation of insufficient production capacity

Why do you want to grab Xiaomi mobile phones?

The supply volume cannot keep up, and then there is hunger marketing

Why Xiaomi mobile phones are always snatched up

The supply volume cannot keep up, and then there is Hunger Marketing

Why should we rush to buy Xiaomi mobile phones instead of buying them normally

What is difficult to grab are mobile phones with high cost performance. You will find that Xiaomi’s thousand-yuan phones are more difficult to grab. Yes, there is no need to rush to buy the newly released products of around 2,000. Furthermore, you can see that the mobile phones sold by third-party platforms (JD.com, Suning.com, etc.) for extra money will not be out of stock. There are also many scalpers selling them for extra money on Taobao~~ So the rush to buy is only for mobile phones with high cost performance. ~~It can also be seen that Xiaomi's sales are not as popular as we have seen~~

The rush buying is related to the beginning of Xiaomi. When it first started, Xiaomi followed the cost-effective brand. So if the purchase is open to cost-effective The mobile phone is not enough to increase its popularity and visibility, and the opening of sales also needs to consider inventory issues. You must know that Xiaomi is just a brand marketing team, it is not a mobile phone manufacturer (now there are just a few BOSSs behind the brand sales team), or you can It is said that Xiaomi is just a handbag company that sells handbags and cannot afford to run a physical business.

The so-called panic buying means that there are many people buying but the supply of mobile phones is small. Xiaomi is targeting online sales (to be honest, it doesn’t have the money to open physical stores). Online sales are low-cost and have wide coverage (now broadband is available in rural areas in developed areas). Online sales can cover hundreds of millions of Internet users in China.

Why do Xiaomi phones always have to be stolen?

Xiaomi’s hunger marketing tactics are used to make profits for brand phones

How to rob Xiaomi, I have A friend always grabs it, why?

There is a more capricious way, buy it at a higher price, but having said that, it is safer to grab it at ten o'clock. There is no way to grab it due to insufficient production capacity, but I just checked it home and the official said that the increase will be this month (see attached picture), so the difficulty of snapping up should be reduced. In addition, while waiting, you might as well shop around, such as the Shuashu bracelet for using the bus, the equally matched weloop now2, and the reduced-price Lenovo SW-B100. They are all good. If you look more, you will not be so tired.

Why can’t I grab Xiaomi phones every day?

Hi!

In the initial release, the quantity is limited, and there are many people buying it, so it is definitely not easy to buy. Later, when the number of people buying it is less, you can buy it directly. Now you can buy M3 mobile phone directly, so you said from It is impossible not to buy M1 from the beginning.

Everyone said it was thirsty marketing, but in fact Xiaomi was also very aggrieved.

I really don’t dare not to ***. If I don’t ***, everyone will not complain about not being able to buy it, but complain about why they don’t deliver the goods even though they charge money.

There is only so much production capacity at present, and the market demand is too great.

Xiaomi is also looking for ways to increase production capacity, but the supply of accessories is a big problem.

The monthly sales volume of a Xiaomi mobile phone model is 1 million units, and the contract customization volume is between 1.5 million units. Such a large sales volume is second to none in China.

Xiaomi mobile phone rush sale guide, how to grab it

1. Preparation stage

Take the currently popular Redmi Note as an example. If you want to participate in the rush sale, , first you have to log in to the Xiaomi official website to register an account. Generally, the official website will open a variety of registration channels. The more common ones are mobile phone number registration and email registration. After the registration is completed, just log in.

Log in to the official website

Register an account

Then all you need to do is make an appointment to purchase. Basically, for all mobile phones that need to be snapped up, the rush sale activities will only be open to users who have made a reservation in advance. Therefore, if you want to participate in the rush sale of Redmi Note, you must make a reservation in advance.

Make an appointment to purchase

Fill in the appointment information

What needs to be noted here is that manufacturers usually require users to complete the appointment a period of time before the rush sale. For example, Xiaomi will require an appointment. It must be completed 24 hours in advance. Reservations cannot be completed within 24 hours before the rush sale begins. Many novices will plan to rush to make an appointment now, which is not feasible. Specific to different mobile phones, you need to understand the official rush purchase instructions in advance.

2. Snap-up phase

When you complete the registration, make an appointment, and finally wait for the snap-up event, don’t be so excited that you forget to log in to the official website account in advance. If you don’t log in, you won’t be able to participate in the snap-up event. of.

Log in in advance

Faced with hot-selling products like Xiaomi mobile phones, as ordinary users, it is actually a matter of character. Of course, network speed also has a certain impact. In short, if possible, choose A computer with a relatively good network environment, the rest depends on your appearance.

Everyone knows that Xiaomi loves to play futures and play with rice fans, so the focus is on participating and taking the results lightly.

Prepare for rush buying

Always in line

In addition, you can also apply for several more accounts and use multiple devices to participate in rush buying at the same time to increase the success rate. The author Colleagues often use laptops, desktops, and iPads to rob at the same time. Although most of the time the whole army is wiped out, there are also times when the rob is successful. Again, it depends on the face.

Dual accounts are available for purchase at the same time

3. Payment stage

Once the purchase is successful, the official website will prompt the user to pay within a fixed time, otherwise the purchase qualification will be revoked Cancellation, at this time it is best to complete the payment within the time limit to avoid missing out.

Successful purchase

Fill in the order information

Payment stage

Middle-aged and elderly people who are not proficient in technology and the Internet need to pay attention and complete the process in advance. Good online banking, you can't pay with cash (nonsense...), and most manufacturers don't support cash on delivery.

In addition, when using online banking or Alipay to pay, pay attention to the transaction limit and do not be unable to pay for your mobile phone because your consumption exceeds the limit on the day.

Credit card users should pay special attention to the fact that some manufacturers will impose restrictions on single/single-day payments with credit cards. A few days ago, after a colleague successfully bought a OnePlus mobile phone, he encountered a single payment when paying with a credit card. Questions limited to NT$500.

4. Rush-buying artifacts

Since rush-buying is so difficult, many people naturally put their hope in some "plug-in" software. I have long heard that there are various rush-buying artifacts on Taobao. , after entering the search, I saw a lot of snap-up software named "Mi Rabbit Permanent Edition", "Mi Chong Flash Sale" and "Rogue Rabbit".

Why are Xiaomi phones so hard to snatch up but not available for purchase?

Hello, Xiaomi’s popular mobile phones are basically open for purchase from time to time, and you really need to grab them. On the one hand, it shows that Xiaomi's popular mobile phones are in short supply, on the other hand, it also reflects Xiaomi's lack of production capacity.