First, the capacity model of private traders.

1.P 1/ project assistant

Working years: 0- 1 year experience; Annual salary range: 8- 10W.

Comprehensive ability:

(1) with efficient execution and learning ability.

(2) Under certain guidance, growth goals can be achieved through operational activities, transformation path iteration and other methods.

2.P2/ Project Manager

Working years: 2-3 years experience; Annual salary range: 12-20W.

Comprehensive ability:

① Ability to solve single-point problems.

(2) Under the premise of clear goals, the ability of writing, data and activities is integrated, and the design action and landing are significantly improved.

(3) Repeat your own method by counting copper analysis and rechecking.

P3/ Senior Project Manager

Working years: 3-5 years experience; Annual salary range: 20-30W.

Comprehensive ability:

① Ability to define fuzzy problems.

(2) It can be disassembled for specific actions.

Have the ability to design games suitable for business according to their own understanding of typical games in business and industry.

(4) Be able to make short-term (quarterly, degree, half a year) business planning in a single module.

4.P4/ Project leader

Working years: 6- 10 years experience; Annual salary range: 30-50W.

Comprehensive ability:

(1) Experience in trading all or even higher businesses.

② Be able to design a new private domain business model from 0- 1

③ Be able to manage more than 2-3 business module teams.

(4) Sufficient to independently manage the budget in charge of business.

⑤ Strong business process building ability and cross-departmental collaboration ability.

Two. P 1/ project assistant

1. Convertible copy

① Primary information refining/product selling point refining.

2 horizontal imitation of copywriting.

3 basic copywriting: friends circle, title, poster, etc.

2. Event planning

① Common activities, such as copywriting/communication/online/interaction/promotion/material preparation, etc.

② Common simple thread activity planning.

3. User operation

① The implementation of fission growth activities of ordinary users.

(2) Basic user retention, activation and transformation behaviors.

③ Maintenance of core users.

4. Community operation

(1) daily management and maintenance of the community, and output the content according to the needs of users.

(2) Be responsible for the activity and retention of group users, and plan primary activities.

③ Track and analyze the operation mode of competing products, and constantly improve the SOP.

5. Data analysis

① Recording, sorting and collection of activity data.

② Use simple data tools.

③ Master the most basic data analysis methods.

(4) Be able to find the fluctuation of basic data and make assumptions.

Three. P2/ Project Manager

1. Convertible copy

① User demand analysis and product selling point refining.

② User insight and emotional mobilization.

③ Skills of converting long and short copywriting.

2. Event planning

① Activity game planning and scheme output.

② Activity promotion and communication planning.

③ Monitoring, analysis and optimization of activity data.

④ Comprehensive participation, implementation and project management of activities.

3. User operation

(1) The establishment of people and the creation of IP.

② More complicated user growth, retention, activation and transformation design.

③ Simple user stratification and strategy.

4. Community operation

From 0- 1, refined operation, recruitment and maintenance of core users, planning and implementation of various community activities.

5. Data analysis

① Use of common data tools.

② Master 2-3 data analysis methods.

③ Be able to explain common business problems through data attribution.

(4) Clear objectives and single function/module data index construction.

Four. P3/ Senior Project Manager

1. Private domain model

Familiar with the private domain gameplay of a single industry.

② This industry has a mature and reusable methodology.

(3) The corresponding solution of the project can be given quickly.

2. Event planning

① Planning and trading of large-scale activities with large flow and multi-resource input.

(2) How to promote the remarkable growth of products through continuous and stable activities.

③ Back-end strategy design of complex activities.

④ Construction of common activity tools/product capabilities/system capabilities.

3. User operation

① Design of operation system based on project user life cycle.

② More refined and data-driven user hierarchical strategy operation.

③ Establish a complete user incentive system.

4. Community operation

① According to different businesses &; Product form is defined by key indicators.

② Fully analyze and evaluate the data of products and projects.

③ Data analysis of complex business problems.

④ Establishment of index system of complex products.

5. Data analysis

① Ability of business planning and team management.

② Ability of business process design.

③ Super-large and multi-department project management ability.

V P4/ Project leader

1. Private domain model

Familiar with private domain gameplay in many industries.

② Be able to establish and continuously optimize the private domain transformation model.

③ Comprehensive use of products, operations, data, technology and other means to maximize the effect.

2. Event planning

① Ability to understand core business data and find growth opportunities from it.

② Understand business data to some extent and optimize team efficiency.

3. User operation

① Business planning and planning ability.

② Team building, ability development and management ability.

③ Ability to establish cross-departmental cooperation processes and mechanisms.

4. Community operation

Always pay attention to market changes, list possible trends, and even seize opportunities in time.