Beishangguang is in sync with the world, but you suffer from being out of sync with them. Beishangguang gets dividends by high housing prices, gathers elites by high household registration threshold, and crowds out floating population by high prices. The gathering of the strong hides economic crisis, emotional crisis and interpersonal crisis, which is indifference. Second-tier cities often take livability as a breakthrough, and successively decide individual champions of humanized life: Kunming is famous for its climate, and every day is spring; Changsha is famous for its happiness. Night shows, super girls and mango tables are all very attractive. Chengdu is famous for its ease. Once you enjoy a peach blossom, 65,438+10,000 people will go with you-in the materialistic era, first-tier cities are your main battlefield; When success becomes poison, second-tier cities are your spiritual Dojo for self-salvation.

First-tier cities are spot and second-tier cities are futures.

Global brands have already rushed to the second-tier cities, the information asymmetry in the online world has been eliminated, and the metropolitan area has made first-tier cities and second-tier cities become the same living body. Local media have begun to wake up, and real estate giants have turned their attention to second-tier cities-fighting for space in the first line and time in the second line. Choosing a rising second-tier city tests the vision of the future and the great wisdom of exchanging time for space. To find the golden mean in work and life, you should find your inner "1.5 line city". After all, they can become first-tier cities in your lifetime.

First-tier cities fight for IQ and second-tier cities fight for EQ.

A common view is that first-tier cities have many opportunities and are relatively fair, while second-tier cities have many hidden rules and stress interpersonal relationships. But don't ignore that opportunities in first-tier cities may be false opportunities, and fairness may be false fairness-you think it's easier to be famous in Beijing, but it's actually just a small circle; You think your salary in Shanghai is very high, but you still can't afford a square meter house for more than a year. All cities have hidden rules. China is an acquaintance society, but all opportunities in no city can be blocked at the same time. On the other hand, first-tier cities fight for IQ, while second-tier cities fight for EQ. There is only one question left, that is, whether your EQ is higher than IQ.

First-tier cities have culture, while second-tier cities have leisure.

The survey of Advertising Daguan confirmed this conclusion: in first-tier cities, 75% people eat from 6 pm to 8 pm; In second-and third-tier cities, 70% people go to eat from 5 pm to 7 pm. First-tier cities have white-collar culture, but white-collar workers don't have much time to enjoy it-if you spend 2 hours on transportation every day, it will take 30 days 1 year; There are no art cinemas and small theaters in second-tier cities, but there are many leisure activities that eat earlier than you and sleep later than you.

First-tier cities have a sense of superiority and second-tier cities have a sense of belonging.

A city is a birth. There is a huge billboard outside Yanjiao Community in Hebei Province: "How can I go to a good school without a hukou!" People who bought houses prayed that Yanjiao would be merged into Beijing, and they have a Beijing hukou since then. Everyone knows that the hukou in Beishangguang is expensive, so I set a city threshold for you-you said that you belong to this big city, but there is no hukou in this city; You said you own a house in this city, but it's actually 20 kilometers away from the city center; You said that you have created the value of life in this city, but in fact, the deposit is not as good as that of civil servants in second-tier cities. Tighter first-tier cities can give you a sense of superiority, and looser second-tier cities can create your sense of belonging.

First-tier cities win in GDP and second-tier cities win in CPI.

The general confusion is: why do people who choose first-tier cities get paid first-tier salaries and fall into a dirty society? Why do people who choose second-tier cities get a first-tier taste of life with second-tier wages? The White Paper on Happiness of Middle-class Families found that Jiangsu, Sichuan, Fujian and Chongqing have the highest happiness index, while Shenzhen, Beijing, Shanghai and Zhejiang, which are the most economically developed, have the lowest happiness index, and the first-tier cities have the most people who are "pseudo-happy"-this is because first-tier cities use money to calculate GDP, while second-tier cities use happiness to calculate CPI-some white-collar workers went to second-tier cities and found that their income has decreased by half and their savings have doubled; Wang Zhigang, an urban marketing expert, gave an example. In Shanghai, you need 1 1,000 yuan to buy happiness, while in Chengdu, 3,000 yuan is enough.

First-tier cities make people see the world, while second-tier cities broaden their horizons.

Writer Xiao Gan said: "Life is a journey without a map." In the book 100 places I will visit in China in my life, I described 100 places, which the average China people can never complete. People who have been to first-tier cities to see the world and to second-tier cities to broaden their horizons will have the opportunity to become people who really understand China-he will find that China is not a thousand cities, but the diversity of China is hidden in the streets.

First-tier cities are suitable for minorities, and second-tier cities are suitable for living.

Why are there so many young artists in first-tier cities? Robert lucas, the winner of the Nobel Prize in Economics, once simply answered this question: "If it's not for being with other people, why pay the high rent in Manhattan or downtown Chicago?" Ethnic minorities can always find like-minded people in their hometown or other places, but in first-tier cities, preferably Beijing; However, if you are a normal lifestyle, it is suitable to stay in the second line, because its rhythm is often in tune with slow life.

First-tier cities are suitable for the first five years of youth, and second-tier cities are suitable for the last five years of youth.

The trajectory of youth is similar to that of you and me-perhaps the most ideal state is to make contributions in first-tier cities when you are full of passion and land in second-tier cities when you are tired. It has become a trend that "professional migratory birds" go to second-tier cities. Second-tier cities are no longer the holy land for the resurrection of losers, but also the city of opportunities-in the past, the place of birth decided the fate of individuals; Today, urban migration is only a small turning point in life, which has nothing to do with success or failure, the future or where the country chooses to support prosperity.

First-tier cities are "floating cities" and second-tier cities are "living cities"

There is often a difference between second-tier cities and first-tier cities: within a 30-minute traffic radius, you can always find all the needs of food, clothing, housing and transportation for a lifetime. Beishangguang is divided, and can even be said to be composed of several cities-migratory birds only belong to the administrative concept of "Beishangguang". They live far away from the city center and complain that the city has not been sincerely accepted, but their lifestyle is incompatible with the traditional spiritual values of first-tier cities. Gone with the Wind is the most idealistic generation and the generation with the weakest sense of happiness-their houses, cars, furniture, handbags and even boyfriends are reliably rented, and they are always looking for a satisfactory fixed address.

How to bargain with the city?

Are those shiny thighs riding on high heels, CEO on the cover of magazines, famous cars flying by, fun and free parties, independent offices in CBD office buildings, first-class seats on international forums and flights, and lights in high-end residential quarters for you?

Young people in this era have millions of dreams and the same dream lover-metropolis. What kind of metropolis can satisfy them? Just mentioning the name shines brightly, gathering legends of power, fame, wealth, beauty and talent. It is a country with huge scale, modern architecture, developed transportation, commercial innovation, material prosperity, rich entertainment, international vision, the best resources and the most opportunities.

The metropolis in their mind is usually called a first-tier city. Everyone wants to be a decent member of a first-tier city, take root in the city, and get happiness, dignity and a bright future.

Until they met the cruelty and cold blood of the metropolis.

If you want to stay in a metropolis, seize the opportunity and enjoy a better life, you need a metropolis. But why do metropolises need you? Besides your young body and strong desire, what chips do you have? Second best, you retreat from the metropolis to the second-tier and third-tier cities. If you want to get happiness, dignity and a bright future elsewhere, you still have to face the same question: what is your bargaining chip? What can you bargain with the city?

Second-tier cities are synchronized with first-tier cities.

What is happening in the second-tier cities you ignore? Circle money (attracting investment), circle people (introducing talents), circle land (building cities and expanding cities), circle policy (positioning cities) and circle metropolitan area (integrating regional resources).

When you are looking for a breakthrough in a metropolis, second-tier cities are not idle at all, and they are striding forward according to the specifications of the metropolis. 1920, the urban population of the United States surpassed the rural population for the first time, and the urban population of the world surpassed the rural population for the first time in 2007, and the urban population of China will surpass the rural population for the first time in 20 10. Zlotnick, director of the Population Division of the United Nations Department of Economic and Social Affairs, said: China has the fastest urbanization rate in the world. There are 1/4 cities with a population of more than 500,000 in the world in China. The vitality of China's second-tier cities is hidden in this 185 China city with more than 500,000 people.

Because of the internet, the information of second-tier cities and first-tier cities is synchronized; Because of the transit of intercity express line and urban rail, the flow of people in second-tier cities is synchronized with that in first-tier cities; Because of commercial chains, the consumption of second-tier cities is synchronized with that of first-tier cities; Because the resources of metropolitan areas, second-tier cities and first-tier cities complement each other.

Every province has a national satellite TV; 28 cities were approved to build subways; International brands and national enterprises have found their own foothold and opened branches in many second-tier cities. The second line has national media in Lanzhou, Wuhan and Xi 'an; The economic strength of Suzhou, Dongguan, Ningbo and Wenzhou in the second echelon is comparable to that of other provinces. Hangzhou has been rated as the best commercial city in Chinese mainland by Forbes for five consecutive years. ...

Unsynchronously, when second-tier cities benefit from the radiation and industrial association of first-tier cities, their unique advantages will not be taken away: scenic spots and historical sites, high-quality water, soil and air, ports, urban natural heritage, cultural heritage and intangible heritage, traditional industries, relatively cheap investment and housing costs, local innovation and so on. More importantly, most second-tier cities are similar to cities without restrictions, with relatively loose household registration, "more money and less talents", and there is a "hunger" demand for investment entrepreneurs, creative industries and industrial workers. Capable people are more likely to get opportunities and platforms, become elites among "new citizens" and live a good life. And the outstanding performance in the work still has the opportunity to enter the national vision and share the glory with the elites in the metropolis.

Today's second-tier cities are not urban orphans in remote corners, but all belong to the chessboard of the metropolitan area, in which they play the role of hard growth, first-line opportunities and second-line pressures.