Promote education and practice in China: combine important documents with sales, and write copy for the purpose of sales. In fact, copywriting is sales, and the six cases of sales are all big problems:

Who am I?

What am I going to tell you?

What's good for you from what I said?

How to prove that what I said is true?

Why did you buy it from me?

Why buy it from me now?

1. Who am I?

The main purpose is to solve the problems that customers will leave when reading documents. The interview is whether the customer will look back and whether the document attracts the customer. Therefore, visitors will move forward only after taking a step back. When writing a document, they should hide the case like writing a poem, which will help to make the first customer stop at once by taking advantage of the gossip.

2. What should I tell you?

On the other hand, for example, not all milk is called Telunsu, and sometimes there are several people in the festival, even to show that people have no me, and people have me.

3. What's good for you from what I said?

It is related to ourselves, and only when it is related to ourselves can we pay attention to it.

I think: we must find something related to our customers.

If I can prove that what I said is true.

There is a case that can be proved, that is, whether to accept losing the case honestly and make progress by retreating.

I think: present your own success and failure cases.

5. Why do you want to buy it from me?

Solve the problems asked by my professional degree and highlight the benefits I give to the right side.

I think: my major and my ability can solve her problem, so let her buy it.

6. Why did you come now?

Learn to listen, the message I convey is scarce resources, such as limited places and limited time. Added value in time

Don't break your resume after writing, and constantly optimize it.

I think: creating scarcity.

7. Six ideas are mentioned in the practice and sharing of Haiming religion, which is also a summary and sharing.

(1) natural thinking

② Scarcity limit

③ Raise the price and refine the value.

④ Related pain points

⑤ Prejudice fruit syndrome

⑥ Image display

He Rong: If you meet the right person, if you meet someone who can appreciate yourself, you will get the result if you obey and do it on the right platform.

I think: when you wait for the right person, you will have the fate of sales, and then you will be together.

Amy: You should dare to charge and seize your chance.

I thought: I just can't be embarrassed to charge.

Tian Linxiang: Use each other's pain points and praises to create opportunities to interact with each other. Finally, we should think backwards, don't follow the customer's thinking, solve his biggest pain point first, dig out the demand, and then make a transaction with the right copy.

Deng Minyue: Learn to recommend yourself, share what you have done and seize the opportunity. Dare to try, dare to do, will have the result.

I think: it is not only the action that can break the game, but also the courage to break the game, as well as the love and motivation to make money, in order to break the game.

Second, my reflection and summary.

I have never written a copy before. From these days of study, I feel the importance of writing a copy, which is like your passport to the internet world.

Therefore, it is necessary to write this copy well in order to grasp the pain points of others and tap the needs of customers before buying my products, so I have to think more and practice more.

Third, the next step

I pay attention to the newspaper copy of those excellent people, as if writing.

Constantly improve your posters and copywriting, and speak with results.