Both brands have their own unique advantages. Lao Fengxiang is a mainland brand and Luk Fook is a Hong Kong brand.

: 1. Gold investment market

1. Good market: Survey data released by the World Gold Council show that most central banks around the world are optimistic about the performance of gold in times of economic instability.* **One in five central banks plans to increase their gold reserves in 2021. Coupled with the market's concerns about rising inflation, the weakening of the U.S. dollar index and the decline in U.S. bond yields and other factors, the prospects for gold market are good. For investors, now is a good time to invest in gold.

2. Many opportunities: There are many factors that affect the fluctuation of gold prices in the global market. For investors, as long as the price of gold fluctuates, there are opportunities for investment profits. Therefore, the more unstable the world becomes, the more opportunities there are for gold investment.

2. What kind of gold is good to invest in?

There are many types of investments in the gold market. The more popular ones at present are physical gold, paper gold, spot gold, gold futures, gold TD and Gold ETFs, etc., different gold investment products have different investment thresholds, investment returns and investment risks. For investors, choosing gold products that match their risk tolerance and economic strength is a good way to invest in gold.

Relatively speaking, spot gold is currently the most popular gold investment product. It has flexible trading systems such as 24-hour T+0 trading, two-way trading, and leverage trading. When the gold market fluctuates, investors can obtain more trading profit opportunities in the spot gold market. Currently, some Hong Kong trading platforms, in order to lower the threshold for investors to open an account, have launched some micro-spread accounts that are more suitable for investors.

3. The value-stored function of gold

There is an essential difference between investing in gold and gold products. Gold preservation means using the amount of socially necessary labor contained in gold to offset the losses caused by inflation. The so-called appreciation is actually only relative to the price reduction of other commodities. Raw gold ingots have a value-preserving function; gold bars and gold coins come second. Since the processing cost is not high, they are convenient for small-scale collections and also have a value-preserving function.

Gold is used as an international reserve. This is determined by the monetary commodity properties of gold. Due to the excellent properties of gold, gold has historically served as a currency, such as a measure of value, a means of circulation, a means of storage, a means of payment and a world currency. Since the decoupling of gold from the U.S. dollar in the 1970s, gold's monetary function has also weakened, but it still maintains a certain monetary function. At present, gold still occupies a very important position in the international reserves of many countries, including major Western countries.