1. Applicable groups are different

Subscription accounts are suitable for individuals and organizations.

Service numbers are not applicable to individuals.

Enterprise ID is suitable for enterprises, governments, institutions or other organizations.

2. Different business aspects

Subscription account: Provide a new way of information dissemination for media and individuals, and build a better communication and management model with readers.

Service account: Provide enterprises and organizations with more powerful services and user management capabilities, and help enterprises realize a new public account service platform.

Enterprise Account: Helps enterprises and organizations establish connections between employees, upstream and downstream partners, and enterprise IT systems.

3. The number of group messages is different

Before and after the subscription account is authenticated, only one group message can be sent per day.

Before and after the service account certification, you can send 4 messages per month.

Enterprise accounts are mainly used for internal company communications. You need to verify your identity before you can follow a successful enterprise account. There are no restrictions on messages. You can push messages freely and use the native capabilities of WeChat to meet various corporate applications. scene.

4. Displayed in different places

Messages sent by the subscription account to the subscriber (fans) will be displayed in the other party’s subscription account folder.

Messages sent by the service account to subscribed users (fans) will be displayed in the other party's chat list.

Messages sent by the enterprise account to internal personnel of the enterprise will be displayed in the other party's chat list.