Kelaidi is cost-effective. Clety diamond ring is a domestic first-line brand. Clety is the first professional diamond brand certified by authoritative diamond institutions such as GIA and IGI in China.

Clety's diamond ring has GIA certificate, and the diamond with global uniform standard 4C. Official website has a global bare diamond warehouse, which belongs to futures, which is equivalent to zero cost and zero profit, so their home is very cost-effective. Chow Tai Fook is also an old brand, and its products are mainly jewelry and watches. Because it is a well-known brand, it is expensive. It means that under the same taste, consumers need to spend more 1 times than other brands to buy Chow Tai Fook diamond ring.

Many people think that Claydy sells so cheaply because Claydy cuts corners.

In fact, Claydy is cheap because it successfully combines various concepts of online distribution and offline operation, which greatly shortens labor costs and advertising fees, and will be inferior in sales. In the field of diamond ring customization, the customization process of ordering first and then buying diamonds is adopted, which greatly shortens the turnover cycle of goods.

The inventory turnover is increased to 5-6 times of the traditional model, which greatly reduces the inventory pressure and capital cost, and these costs are finally transformed into tangible benefits for consumers, thus causing the phenomenon that the price of Clayday diamond ring is cheaper than other brands.