China Ping An's corporate mission is: to be responsible to shareholders, increase assets and stabilize returns; Responsible for customers, service first, integrity protection; Responsible for employees, career planning, living and working in peace and contentment; Responsible for the society, repay the society and build the country. China Ping 'an takes "creating value professionally" as its core cultural concept, advocates value maximization as its guidance, and pursues Excellence as its process, thus forming the personal values of "honesty, trust, enterprising and achievement" and the team values of "unity, vitality, learning and innovation". The Group implements three mechanisms of "competition, encouragement and elimination" and implements the business philosophy of "differentiation, specialization, leadership and long-term".
China Ping 'an's vision is to seek the long-term, stable and healthy development of the enterprise with insurance, banking and investment as the pillars, create sustainable growth value for all stakeholders of the enterprise, and become a leading international comprehensive financial service group and a century-old shop.
China Ping An passes its professional subsidiaries and business divisions, namely China Insurance Co., Ltd., China Ping An Life Insurance Company of China Insurance Company (Ping An Life Insurance Company of China), China Ping An Property Insurance Co., Ltd. (Ping An Property Insurance), Ping An Pension Insurance Co., Ltd. (Ping An Pension Insurance) and Ping An Health Insurance Co., Ltd. (Ping An Health Insurance); Bank series of Shenzhen Development Bank Co., Ltd. (Shenzhen Development Bank), Ping An Bank Co., Ltd. (Ping An Bank) and Ping An Property Insurance Credit Guarantee Insurance Division (Ping An Small Consumer Credit); Ping An Trust Co., Ltd. (Ping An Trust), Ping An Securities Co., Ltd. (Ping An Securities) and China Ping An Securities (Hong Kong) Co., Ltd. (Ping An Asset Management), China Ping An Futures Co., Ltd. (Ping An Futures) and Ping An Dahua Fund Management Co., Ltd. provide insurance, banking and investment services to more than 70 million customers under a unified brand through a multi-channel distribution network.
China Ping An has about 4,869 life insurance salesmen11person and full-time employees 175 136 people. As of 20 1 1, 12, 3 1, the total assets of the group reached 2,285.424 billion yuan, and the shareholders' equity attributable to the parent company was 6,543.8+03.086 billion yuan. From the perspective of premium income, Ping An Life Insurance Company of China is the second largest life insurance company in China, and Ping An Property Insurance is the second largest property insurance company in China.
China Ping An ranks 1 1 in Forbes "Top 2000 Global Listed Companies". Ranked107 in the Financial Times "Global 500"; Ranked 328th in Fortune magazine's "Top 500 Global Leading Enterprises" and ranked first among non-state-owned enterprises in China; In addition, it ranks 83rd in the Financial Times and Millward Brown, a subsidiary of WPP Group in the UK, in the ranking of "Top Global Brands 100" and "BrandZ 100 Most Valuable Global Brands".
China Ping 'an is the earliest enterprise in China's financial and insurance industry to introduce foreign capital, with a perfect governance structure and an international and professional management team. China Ping 'an follows the management mode of "group holding, separate operation, separate supervision and overall listing", and on the basis of consistent strategy, unified brand and culture, ensures that the group as a whole moves towards the same goal. China Ping An has a truly integrated comprehensive financial service platform among financial enterprises in China, and China Ping An National Back Office Management Center located in Zhangjiang, Shanghai is the leading financial back office processing center in Asia. Based on this, the company has established a streamlined, factory-based back-office operation system, providing customers with professional, standardized and all-round financial management services with the help of telephone, network and professional salesman team. Through the industry's first customer service festival and innovative service models such as Wanlitong and One Account, we will provide value-added services to our customers.
China Ping An takes "Focus on Tomorrow" as the public welfare concept and is committed to undertaking social responsibilities. Create the business value of the enterprise in the process of operating according to law and paying taxes; Fulfill moral and charitable responsibilities in society, and implement corporate core values in public welfare undertakings such as environment, education, Red Cross and community. In terms of environmental public welfare, we will continue to promote the "low carbon 100" project, which will run through 20 1 1.7 tons, be used and popularized in MIT mobile exhibition platform, life insurance and credit card electronic documents, and save about 5 165438 tons of paper. In terms of educational public welfare, basic education continued to promote the "Teaching Action" project. Ping An has planned to build more than 0/00 Hope Primary Schools/KLOC, with 5,362 students in Ping An Hope Primary School, and won the China Ping An Hope Scholarship of 2,899,500 yuan. In terms of higher education, the "Inspirational Plan" project continued to advance, and 3,905 college students won10.409 million yuan inspirational plan thesis award, scholarship and entrepreneurship competition bonus; In terms of public welfare, the Red Cross organized blood donation activities for ten consecutive years, donating more than 36.75 million milliliters of blood for free, and providing insurance protection plans for more than 2,500 hematopoietic stem cell donors, with a total donation of more than 900 million yuan; In terms of community, in 20 10, China Ping 'an established an "Employee Volunteer Association" composed of 500,000 internal and external employees, and extensively carried out volunteer activities.
Therefore, China Ping 'an has been widely praised by the society: it was awarded as "the most respected enterprise in China" for ten consecutive years, "the best corporate citizen in China" for seven consecutive years, "the most responsible enterprise" for six consecutive years, and "First Financial" for three consecutive years? China Outstanding Enterprise Award for Corporate Social Responsibility ".