After the Tulip Incident in 1637, roses replaced tulips.

The special trading form of tulips also contributed to the formation of the tulip economic bubble.

At the end of 1634, Dutch tulip merchants formed an organization similar to an industrial guild (College), which basically controlled the tulip trading market. This guild imposes a rule: any tulip purchase and sale must pay a fee to the guild. For every guilder contract concluded, 1/40 guilder was paid to the guild. For each contract, the maximum fee shall not exceed 3 guilders. Since these guilds usually traded tulips in taverns, the fees they charged were often called "wine money."

At the end of 1636, the Dutch tulip market not only bought and sold tulip bulbs that had been harvested, but also bought and sold bulbs that would be harvested in 1637 in advance. There are no clear rules in this futures market, and there are no specific restrictions on both buyers and sellers. Tulip contracts were easily bought and sold, changing hands several times in a very short period of time, buying and selling short, and spreading flowers around. In the process of changing hands many times, the price of tulips has also been rising steadily. By February 1637, resellers gradually realized that the time for tulip delivery was approaching. Once tulip bulbs are planted in the ground, they are difficult to resell. People began to wonder how much the tulip bulbs bought at such a high price would be worth once they bloomed. The tulip contract, which was a rare commodity not long ago, suddenly became a hot potato. People who hold tulip contracts would rather pay less than sell to others. Immediately after confidence was shaken, tulip prices began to fall. The price drop caused people to further lose confidence in the tulip market, and the result of a vicious cycle led to the collapse of the tulip market. Eventually roses replaced tulips.