Brandy: Brandy
Remy Martin
Hennessy Hennessy
Camus Camus
Yulu Hayne
Whiskey: Whiskey
Zhan bian Ji mu Liang
Four roses, four roses
Baima Baima
Weifeng wild turkey
Shunfeng katisak
Mexican mark manufacturer mark
Johnny Walker. Johnny Walker.
Chivas regal Chivas regal
Vodka: vodka
Soviet red card Storey Kenaya
India, Finland, India, Finland
Sweden is absolutely absolutely
French grey goose
Polish snow tree slope
Van Gogh, Van Gogh, Holland
New Zealand is 42 degrees below zero.
rum
captain morgan
Mayer's of Meiya
Baijiade Bacardi
The legend of Hennessy
Hennessy's name comes from Richard? Named after RichardHennessy, RichardHennessy is not a native of France and was born in CountyCork, Ireland. 1745, he became a French soldier, 1750, he became a foreign officer of the Louis XIII Guard. He was stationed in the cognac district and often tasted brandy before he knew the beauty of La Wen Lan. He also bought many bottles for relatives and friends in his hometown. They praised La Wen Lan, which became the main reason for running the wine industry in the future.
Richard. Hennessy won the "CertificateonBraveandGallant" when he was a soldier, and became the symbol of Hennessy Winery. After leaving the army, Richard Hennessy started his business in Cognac District in 1757, and established Hennessy Winery in 1765. In its early days, Hennessy sold very well. At that time, the exporting countries were mainly big cities such as Britain. Today, Hennessy's sales are still in the leading position.
Hennessy supplied the royal family for 26 years. 18 15, Hennessy was awarded a letter by the French emperor "KingLouisXVIII" and was elected as a major wine supplier in Congress. At that time, Hennessy ordered records from the era of1765 (Irishman Richard Hennessy), which shows that there were many orders, mainly in big cities such as Britain.
Where did the series come from?
/kloc-one day in 0/865, when Maurice Hennessy of Hennessy family was bored, he happened to see a star pattern on the top of the box, which triggered his idea that it was better to add this star to brandy bottles, and later put it into practice. Hennessy cognac is divided into the concepts of one star, two stars and three stars, which makes it easier for customers to distinguish the quality of cognac and become
The legend created by wine bottles
Speaking of wine bottles, I can't forget Hennessy's contribution. Before 1830, all Brandt products were sold in wooden barrels, because there was no label on the surface of wooden barrels about the origin, manufacturer and quality description, so customers could not distinguish the quality of Brandt. MauriceHennessy at that time saw this and completely changed this chaotic situation. He successfully designed a glass bottle of cognac with his own creativity, which is limited to high-quality wines (that is, XO today), and the surface of the bottle is labeled, so that customers can clearly distinguish the high-quality wines. 1830 was also the first time to transport wine to other cities. This process continued until 1858, and the use of wine bottles became more common.
The original creator of hennessy XO
/kloc-in 0/870, under the guidance of Maurice Hennessy, the head of the cellar brewed a rich and mellow wine with the oldest and highest quality' water of life'. In the first ten years, these precious wines were only provided to family members or relatives. Because Hennessy has won a lot of praise in the world, especially in Asia, Hennessy will definitely make this precious wine public, and Hennessy XO was born.
1888, there was an official record that Brandlands with XO grade were sold in France, and Hennessy Winery officially registered XO grade with the French government in 1990, so that all Brandlands with the same characteristics would be called XO in the future. With the superb quality of Hennessy, Hennessy XO was immediately known as the index of the best cognac and was highly respected by peers. Today, even though there are many cognac products claiming to be XO flooding the market, only Hennessy XO is the founder of the real XO-level cognac. So in its propaganda sentence, there is the slogan "the origin of XO, the origin of XO".
Effective production
Hennessy has 500 hectares of vineyards and 28 wineries, but these cannot fully meet Hennessy's needs, so more than 20 vineyards have signed contracts with Hennessy to supply its grapes. In addition, Hennessy also buys the required distilled liquor from other wineries. All these distilled spirits are put into oak barrels produced in Lishan Mountain, and then placed in the basement of Hennessy 25. Therefore, the company owns180,000 barrels of original wine, which is the highest output in the wine industry. In order to maintain high efficiency, Hennessy mainly uses mechanical harvesting, and the rest uses manual grape selection.
Meet market demand
In 1980s, according to the statistics of 1980, Hennessy sold about10.3 billion bottles of brandy worldwide every year. In order to maintain Hennessy's leading position, in addition to selecting the best grapes in the grape producing areas, every time brandy is brewed, they will divide different cognac producing areas into 19 or 20 brandies of different ages to distinguish the wine quality and grade.
Each export city has different requirements for the quality and taste of cognac. For example, in Asia, such as Hongkong and China, Brandt tastes sweeter. In order to meet the market demand, every time it is exported to a country, it will be made into different flavors. According to their sense of smell, taste and extraordinary memory, Hennessy bartenders select wines from different producing areas, concoct different wines with different qualities and tastes, put a few bottles in glass bottles and label them for the record. If the taste is welcomed by local countries, they will export this bottle as the modulation standard in the future.
The brand of this enterprise ranks135th in the top 500 world brands in 2006 compiled by the World Brand Lab.