It should be noted that as the most direct competitors in the same level, BMW 5 Series and Mercedes-Benz E-Class both achieved the same sales decline in the past 65438+1October, and BMW 5 Series sold 1 1842 vehicles in the past 65438+1October, which was also 2/kloc.
Judging from the sales list of luxury cars in June 5438+ 10, the sales of Audi's two models are very bright, especially the Audi A6L. Moreover, both Audi A6L and Audi A4L have achieved the same proportion of sales growth in the past 65438+ 10 months. These two models can achieve such high sales volume, which has a lot to do with their own preferential strength.
In fact, it is not difficult to find that the Audi A4L, which was redesigned in the middle of this year, has not only improved in appearance and interior to varying degrees, but also improved to varying degrees after the preferential landing price of 300,000 if the 40TFSI model is selected.
Moreover, the configuration has also been upgraded. Most importantly, although the car is a modified model, the modified Audi A4L has greatly improved the driving quality of the whole car, whether it is the 40TFSI power version or the 45TFSI power version. In addition, Audi A4L has a high popularity and recognition in China.
As long as the preferential strength is gradually increased, the domestic sales of this car will not be too bad. Secondly, let's take a look at the Audi A6L, which is similar to the Audi A4L, and the preferential strength is relatively large. Compared with competitors BMW 5 Series and Mercedes-Benz E-Class, it has certain advantages in price. Moreover, this generation of Audi A6L is not bad in all aspects, and it still has some driving pleasure.
Next, let's talk about BMW 5 Series and Mercedes-Benz E-Class. Some time ago, we learned online that due to special reasons, many factories in Germany have stopped working, resulting in insufficient supply of spare parts. The affected car companies are concentrated in BMW, and many imported BMWs have a long waiting period. Among them, BMW's brand-new 4 Series is the best example.
This kind of car not only has a long waiting time, but also has no preferential strength at the terminal. At the same time, it will also have a certain degree of impact on domestic BMW. After all, the parts of domestic BMW vehicles are not 100% localized. Personally, it is speculated that the sales volume of BMW 5 Series has declined seriously in the past 10 month, which has a lot to do with parts.
As for Mercedes-Benz E-Class, after the mid-term change, the appearance of the car continues the design style of a new generation of Mercedes-Benz S-Class, giving people a more avant-garde vision. Moreover, the redesigned Mercedes-Benz E-Class appearance has been "spit" by many netizens. In addition, soon after the new car was officially redesigned, the preferential strength was not as big as the old one.
In this way, it is reasonable to lead to a decline in sales. However, with the gradual increase of Mercedes-Benz E-class terminal concessions, plus, the new Mercedes-Benz E? 260? With the launch of the L Power Edition, the domestic sales of the car will gradually "pick up". It should be noted that the new e? 260? In terms of L model, the new car was changed from 1.5T+48V to 2.0T turbine engine.
It is worth mentioning that in the past 65438+1October, the sales volume of mercedes benz c-class Mercedes-Benz vehicles decreased by 5.2% in the same proportion in the past 65438+1October. It should be noted that the mercedes benz c Class currently on sale has a relatively high discount in China, which is at least better than the competitor BMW 3 Series, but the car volume is 65,438.
From the perspective of product strength and cost performance, mercedes benz c? 260? L in the same level and price range, it is really not very competitive. After all, competitors BMW 3 Series and Audi A4L of the same level are equipped with 2.0T turbine engines, but they offer three different adjustments.
Summary:
You can change money at will? Audi A6L's monthly sales exceed BMW 5 Series/Mercedes-Benz E-Class! Judging from the sales list of luxury cars in June 5438+ 10, Audi's A6L and A4L sales are very good, both of which have achieved the same proportion of growth. On the contrary, the sales of competitors Mercedes-Benz E-Class and BMW 5 Series declined in the past 65438+ 10 month.
What do you think of 10' s luxury car sales list this month? If you have different views and ideas, please leave a message to discuss.
This article comes from car home, the author of the car manufacturer, and does not represent car home's position.