The naming of "ih rice cooker" violates Article 8 of the Regulations on Product Identification and Labeling issued by the Technical Supervision Bureau. Where the product name is specified, national standards and industry standards shall be adopted, and the following requirements shall be met: (1) Where the product name is specified in the national standards and industry standards, the name specified in the national standards and industry standards shall be adopted; (2) If the national standards or industry standards do not stipulate the product name, a generic name or a generic name that will not cause misunderstanding and confusion among users and consumers shall be adopted; According to the industry standard QB/T 4099-2065,438+00, electric cookers and similar appliances are classified. It can be proved that the technology of this rice cooker is electromagnetic induction heating technology, and it is not named as "electromagnetic induction heating rice cooker" in the most authoritative industry standard "IH". Believe that IH has nothing to do with the electromagnetic induction heating technology of rice cookers, and it is a false propaganda behavior. Electromagnetic induction heating technology is actually a technology used by induction cookers for half a century. However, some businesses and enterprises deliberately refer to this technology as "IH" and promote it in China with a foreign letter that consumers can't easily understand. They don't tell consumers the real technology, and even lie that it is a high-tech new technology. Their purpose is to hide and deceive consumers in order to raise the price of their products, which is a false propaganda behavior. Although there is propaganda in online news, it is a deliberate propaganda by its merchants, which violates the product name regulations stipulated by the Technical Supervision Bureau, as well as laws and regulations such as industry standards and advertising laws. Infringed on consumers' right to know and infringed on consumers' legitimate rights and interests.