L 'Occitane hopes to become an international model to promote Mediterranean comfort and well-being by providing unique personal care and household products, and regards comfort and pleasure, truthfulness and purity, care and respect as its corporate philosophy. 20 10 On May 7th, L 'Occitane was listed on the main board of the Hong Kong Stock Exchange, becoming the first French enterprise to be listed in Hong Kong. L 'Occitane filed for bankruptcy in the United States, but its performance in the third quarter of fiscal year 2002/KLOC-0 increased instead of decreased, making a great contribution to the China market.

Respect for biodiversity is one of L 'Occitane's brand promise. Since the establishment of 1976, the brand has always taken seriously the growth of every plant and the extraction of every raw material, and has always respected biodiversity with practical actions. On April 22, 2020, on the occasion of Earth Day, L 'Occitane brought you the vitality star of verbena, the youth star of sweet almond and the resilience star of herbs. The Star of Raju Lianghuan and the Star of Cherry Blossom Fairy protect the earth and you with full plant healing energy.

The Development Course of L 'Occitane

L & kloc-0/976 Olivier Baussan, 23, bought an old distillation plant and produced rosemary essential oil himself, which was sold in the market in Provence. With this product, L 'Occitane was founded.

1980 coming to L 'Occitane's branch is like walking into a corner of Provence, surrounded by her feelings, her colors and her warmth, bringing rich and vivid sensory experience. Olivier opened his first shop in Vauxhall.

198 1 year, Olivier bought the old furnace in Volkers and set up his first factory there. To this day, he still has an office there.

In 2005, L 'Occitane introduced a classic hexagonal candle mat with the word "light" printed on it to help the Orbis Foundation.

202165438+1On October 26th, L 'Occitane, a famous French skin care brand, filed for bankruptcy in American court.

Reference to the above content: Baidu Encyclopedia-L 'Occitane