Current location - Trademark Inquiry Complete Network - Futures platform - Responsibilities of marketing manager
Responsibilities of marketing manager
The marketing manager determines the demand, competitors and potential customers of the company's products and services, and formulates the price strategy to ensure the maximization of the company's profits and customer satisfaction. Supervise product research and development, and develop new products or services according to customer needs.

Specific job responsibilities of the marketing manager

1. Product sales management;

2. Responsible for market development and management;

3. Be responsible for the annual, quarterly and monthly sales and budget planning of this department;

4. Research and improvement of sales management methods;

5. Investigation and analysis of product market sales potential;

6. Assess, evaluate and encourage the work of subordinates;

7. Statistics and analysis of sales performance;

8. Peer, customer and environmental surveys;

9. Responsible for checking the reconciliation card;

10. Organize sales analysis and discussion regularly or irregularly;

1 1. Semi-annual sales evaluation;

12. Have the right to recommend personnel and the right to evaluate subordinates.