First, the choice channels of target consumer groups and consumer leaders; 1, government departments at all levels; 2. Government or non-government entrepreneurs' associations, such as marketing associations, catering associations, fellow villagers' associations, clubs, salons, etc. 3. Local offices of foreign governments; 4. Banking, financial and securities systems; 5, industry and commerce, taxation system; 6. Real estate system; 7. Electric power and water conservancy departments; 8. Army system, army, including armed police (Golden Army, Water Conservancy Army); 9. News media: TV stations, newspapers, well-known advertising companies and planning companies; 10, key petrochemical enterprises; 1 1, universities, publishing houses and scientific research institutions; 12, IT industry; 13, social celebrities: stars, artists, painters, people of the hour, etc. 14, VIP customer of mobile company; Second, the way to find the target consumer groups and consumer leaders: break through 1 from point to area, and lock in the places frequented by the target consumer groups and consumer leaders; 2. Find the target consumers through the lobby manager and account manager of each restaurant; 3. Lock consumer leaders through the spread of brand culture; 4. Promote and influence other target consumer groups through word-of-mouth publicity by government officials and celebrities from all walks of life; 5. Determine the target consumers through various social relationships of partners; Third, consolidate and maintain the customer relationship with the target consumer groups and make them the vanguard of market promotion: use holiday parties to give gifts or wine tasting to the target groups; Through the influence and drive of consumer leaders, cultivate target consumer groups; Propagandize or give gifts to some special target groups (such as celebrities from all walks of life), organizations and various activities (such as benefit performances). Huazhi Liquor Store: It needs to be flexible and strategic for the target consumers. However, it plays a great role in market share and should attract the attention of merchants.