1. Brand awareness and long history: CCB Financial, as a wealth management brand under the China Construction Bank, has a high brand awareness and a long history. CCB Financial has been widely recognized and trusted in China financial market, and accumulated rich experience and customer base. In contrast, BlackRock Finance, as a global asset management company, has a relatively low popularity in the domestic market.

2. Product types and choices: CCB Financial provides more diversified and rich financial product choices. CCB Wealth Management, as a wealth management brand under CCB, can use CCB's resources and channels to launch various types of wealth management products, including fixed income products, equity products and hybrid products with different risk preferences and income expectations. In contrast, BlackRock Wealth Management has relatively limited product types and choices, especially in the domestic market.