China's economy has entered a period of adjustment and reform. After the economic growth slowed down, commodity prices generally entered a bear market, and the price trend became worse and the oscillation became stronger. The fluctuation of commodity prices has become the most direct risk factor affecting the survival and development of enterprises. However, due to the lack of price risk management tools and methods, domestic enterprises are helpless in the face of increasingly serious price risks. Thereby causing huge losses to enterprises.

For example, the steel industry: public financial statements show that in 20 12 years, many large domestic steel enterprises suffered huge losses in a large area, with losses ranging from several billion to several billion. The iron content inventory of loss-making iron and steel enterprises in 20 12 years is all around 3 million tons. In 20 12 years, the price of steel dropped from 4400-4500 at the beginning of the year to 3400-3500 at the end of the year. Due to the weak price risk management ability of these enterprises, the price drop has caused billions of losses to enterprises. It can be seen that in the environment of minimal profit, fierce competition and overcapacity, the rise and fall of prices is related to the life and death of enterprises, and price risk management is imperative! With the influence of unfavorable factors such as slow demand, overcapacity and reduced profits, the competition among enterprises has also become fierce, and the living space of enterprises has been further compressed. To achieve the breakthrough of enterprises, we must create more advanced business models and management methods.

For example, in the soybean industry, after the soybean market plummeted in 2004, domestic soybean enterprises did not hedge huge losses and were acquired by the four major foreign grain merchants on a large scale, which led to the overall decline of the whole industry. In the past decade, foreign grain and oil giants introduced the point-price trading model in the domestic soybean market on the grounds that the pricing model of China soybeans and crushed oil was not advanced enough. Spot price trading is a common practice in the international market. Including steel, non-ferrous metals, grain and oil. Both use the price of the futures exchange plus the rising premium as the final pricing price. Counterparties can have pricing power in the future. If the current price is high, they can not order the price, and then order the price when the price drops to an acceptable level. After the introduction of price ordering mode in soybean industry, China traders suffered huge losses again due to their lack of understanding of the new business model. 20 14 soybean market fell first and then rose. Domestic soybean traders buy soybeans at low prices and predict that prices will continue to fall. They didn't count the price in time and didn't hedge the goods that needed to be counted. Since then, soybean prices have been rising all the way. Finally, when the price is at a high level, the pricing period is approaching, and domestic traders are forced to price at a high level, resulting in huge losses.

Foreign enterprises use advanced business models to "plunder" domestic enterprises and take advantage of their core competitiveness to occupy a favorable position in the competition early. In the fierce competition stage, only with advanced business model can we stand out from the competition and enhance the core competitiveness of enterprises!