To C is the most widely used product in the market at present. It is relatively easy to do for individual users and follows the relatively standardized product process.
To B products are oriented to commercial enterprise users and generally not open to public users. To B can be divided into data application class and enterprise management class;
To G is a specialized business department derived from To B, which is oriented to the government or relevant institutions, mainly according to the annual budget invested by the government, and then to do a series of information projects. It can be said that it is "index-driven, and projects are done for the sake of projects".
Extended data:
To G does not face a relatively fair market environment like To C and To B, and although this kind of project is purchased by the government through outsourcing, the end users can be government decision makers, ordinary people and industry users.
These users need to rely on special products, achievements or services provided by government agencies, which is precisely a "subscription relationship", which is the core key point for government agencies to generate profits.
Similarities between the three:
1, that is, to solve people's needs, it is necessary to dig deep into the needs of target users, analyze them into functions, and meet the most urgent needs of users with the lowest cost.
2, everyone needs to do a good job of products, users use well, in order to achieve profitability.
3. The core competencies that a product manager needs (including: demand analysis, product management, project management, communication skills, technical skills, business skills, product design, learning skills, logical thinking, etc.). ).
People's Network-Capital favors "head players" and is optimistic about the future of To B.