As follows:
WeChat public platform, referred to as WeChat official account. It was named as "official platform", "media platform" and WeChat official account, and finally it was positioned as "public platform", which undoubtedly made us see a WeChat's greater expectation for the follow-up.
Using WeChat official account platform to carry out self-media activities is simply one-to-many self-media activities. For example, businesses develop and display their own micro-official website, micro-membership, micro-push, micro-payment, micro-activity, micro-registration, micro-sharing, micro-business cards and so on. By applying for the public WeChat service number, this has formed a mainstream online and offline WeChat interactive marketing method.
20 18 1.5, announcement of wechat public platform: standardize the information release of "non-fixed income investment products".
From now on, the WeChat public platform will cooperate with the crackdown of WeChat Security Center to deal with illegal information such as fraud harassment and official WeChat account. "Non-fixed income investment products" refer to investment products with uncertain principal or income, including but not limited to stocks, options, futures, foreign exchange, bulk commodities and electronic money.
On July 20 19 18, the WeChat public platform "Reprinting Admirable Authors" was temporarily offline. On August 26th, 20 19, the WeChat public platform has gathered more than 20 million WeChat official account, and many authors have formed their own brands through original articles and videos, becoming entrepreneurs in WeChat.
Wechat public platform was officially launched on August 23, 20 12. Wechat public platform 2065438+added custom LBS data in June 2003; 10 June 19 wechat LBS graphic reply is that the merchant sets the store location. After the user submits the current location, he can find the nearest store.
Wechat was upgraded from version 4.5 to version 5.0 on August 5, 20 13. At the same time, the WeChat public platform has been greatly adjusted. Wechat WeChat official account is divided into subscription number and service number. Organizations (such as enterprises, media and non-profit organizations) can apply for service numbers. Organizations and individuals can apply for subscription numbers, while individuals cannot apply for service numbers.