Financial planner refers to a professional who has professional knowledge and skills and can provide comprehensive financial planning and advice to customers. They need to understand the financial situation, objectives and risk tolerance of customers, and make personalized financial plans by analyzing and evaluating customers' needs. Financial planners need to be familiar with various financial instruments, including stocks, bonds, funds and insurance. , and related laws and regulations. They will provide investment suggestions, risk management strategies and financial planning suggestions according to customers' needs and market conditions to help customers achieve their financial goals. The responsibilities of financial planners also include regularly evaluating and adjusting financial plans to adapt to the changing needs of customers and changes in the market environment.