Introduction to the Economic Observer Research Institute (EORI) Trust Standard and Trust Measurement Project The Corporate Credibility Index (CCI) is launched by the Economic Observer and the Economic Observer Research Institute (EORI)

Special research aimed at creating corporate credibility standards and conducting credibility measurements.

The ticket price for Jolin Tsai's concert is 1 yuan? Sony Ericsson K700c is newly launched for 1 yuan. The media wealth tour at the bus shelter invites merchants to join. The term "corporate trust" in this study refers to the management authority of a listed company or the trustee of a public company's assets and

The degree to which its information disclosure is trustworthy to information users.

Users of this information include company shareholders, stock investors for the purpose of market arbitrage, and company stakeholders, which include company employees, creditors, suppliers, resale parties,

Industry peers, governments, consumers, non-consumer residents, etc.

Although this study focuses on publicly traded companies, given that listed companies have very extensive related party relationships involving controlling shareholders and their various related parties,

And form a broader alliance of companies through suppliers, resellers, creditor banks, etc. Therefore, the trust standards and trust measurements discussed in this study can be expanded to non-listed companies on the extension boundary.

companies), and can be applied to unlisted companies to a certain extent.

EORI believes that the trustworthiness of corporate management and its information disclosures is of great significance to all types of information users.

For example, untrustworthy financial reports can harm shareholder rights, bank loans, stock prices, and even private savings and financial security, encourage unfair business competition, encourage irresponsible market behavior, cover up crimes, reduce the efficiency of the securities market, and even the allocation of resources in the entire society.

Efficiency, etc.

Considering that this study extensively involves corporate governance and accounting standards, and notes the significant difference between globalization and internationalization, this study fully draws on internationally recognized corporate governance principles and accounting standards.

At the same time, China's corresponding laws, administrative regulations and professional standards are also fully taken into account.

EORI believes that some of the shocking scandals of large companies that have occurred outside China in recent years are not isolated, and many of them are similar to issues involving corporate trust that have emerged in China.

Not only that, because China is in the primary market development stage, it is also a country in the institutional transition from a planned economy to a market economy or a post-socialist transition country, and has adopted progressive reforms that are different from many Eastern European countries.

model, the issue of corporate trust has a certain degree of specificity.

Therefore, EORI realizes that establishing trust standards and carrying out trust measurement is a very complex task. Only with extensive public participation and support can we promote the trustee responsibility of public assets and enhance the corresponding accountability.

) and responsibility (responsibility).

I. Project Background i) Institutional Transformation The core issue of economics and economics is distribution.

The effective allocation of resources depends on the trustworthiness of the information system, among which accounting information is an important core of the resource allocation information system.

To a large extent, the core of the institutional transformation from a planned economy to a market economy lies in the transformation of resource allocation methods; the former is a planned method, with the government as the main actor, and the power to maintain the trustworthiness of the information system is mainly administrative orders and discipline

; The latter is a market approach, in which enterprises act as actors, and the power to maintain the trustworthiness of information systems comes from the legal-judicial-bureaucratic mechanism and the moral-associative mechanism.

, the aggressive mechanism.