The 23rd Olympic Games! \ x0d \ x0d \ The 23rd Olympic Games was held in Los Angeles from July 28th to August 28th, USA. 1984. This Olympic Games is the first truly profitable Olympic Games and a far-reaching historical turning point of the world Olympic movement. \ x0d \ x0d \ Los Angeles Olympic Games is the first private Olympic Games since the founding of 1896 Olympic Games. Without government subsidies, it will not increase the burden on taxpayers. In addition, American law prohibits the issuance of lottery tickets, so all funds have to be raised by themselves. Ueberroth, a businessman, led the organizing committee of the Olympic Games, made a major reform in the operation mode of the Olympic Games, introduced the commercial operation mechanism, formulated the global marketing strategy, and realized the maximization of economic value. This Olympic Games was originally planned to cost about 500 million US dollars. In the end, it not only didn't cost the government a penny, but made a net profit of 250 million US dollars.