The LOGO of McDonald's uses yellow as the standard color, because yellow will remind people of enterprises with popular prices, and it has high recognition in any weather situation or time, while the auxiliary color uses slightly darker red, which can give people a feeling of celebration and friendship, which is exactly what McDonald's wants to convey to people. The standard word design is simple and easy to read, and the slogan is "World Language: McDonald's." The design of the M-shaped golden double arch is very soft, without any sudden feeling. Graphically speaking, the M-shaped logo is a very simple design, which can be online regardless of size. It is very important that you can recognize it immediately even if you stand far away.
The double parabola of the golden arch has long been synonymous with McDonald's. Pure, simple and modern design makes this "golden arch" never out of date. In order to make you recognize McDonald's at a glance, the signs of "Golden Arch" are all over the world, and every corner is ready to welcome you. Anytime, anywhere, I like it.
BrandZ, a household name, has been ranked among the top ten most valuable brands in the world for ten consecutive years.
The classic design of Golden Arch was originally designed by American designer Stanley meston for McDonald's restaurant. The double parabola of golden jumping conveys motion and energy. In English, this sign is called "Golden Arch" and in China, it has long been synonymous with McDonald's.
The minimalist modern door is very modern, out of date and full of confidence because of its simple design.
All over the world, France has the Arc de Triomphe, the robot cat has any door, and McDonald's has the "Golden Arch" R, which is distributed in more than 36,000 restaurants in more than 0/00 countries and regions around the world and receives more than 69 million people every day.