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The spacecraft's return module is printed with a bright five-star red flag, which is particularly eye-catching in the blue sky. At the bottom of the spaceship, there are four huge rockets tied together, which are the famous "Chang Er F" rockets. Let the time play back to 9: a.m. on October 15th, 23, and history has stopped for this moment. The "Long March II" F-type carrier rocket carrying the great dream of the Chinese nation took off and successfully sent the manned spacecraft "Shenzhou 5" developed by China into space. China's first astronaut, Yang Liwei, successfully circled the earth for 14 weeks in this spaceship and returned safely. This event not only marks that China has become the third country with manned space flight capability after Russia and the United States, but also means that China's national strength has been enhanced and its scientific and technological undertakings have been further developed.

after the successful launch of shenzhou v, economists have pointed out that the success of shenzhou v has not only brought about the manned space technology itself, but also brought about far-reaching impact on many industries in China and even the whole economy of China. however, this impact may be more driven by gradual and infiltration, which will gradually appear in the next few years. Dong Zhiyong, a professor at the School of Economics of Renmin University of China, made it clear that "Shenzhou" will definitely accelerate the process of China becoming the third largest economy in the world.

Now, two years have passed, and Shenzhou VI will take over the baton of Shenzhou V, ready to go. And China will once again become the focus of global media gathering and the center of public opinion because of the launch of Shenzhou VI! We also have reason to believe that "Shenzhou VI" will once again drive the "Shenzhou economy".

12 billion industrial chain, high investment and high yield aerospace industry

"With the full completion of the Tenth Five-Year Plan, the launch of Shenzhou VI spacecraft at this time will definitely have a far-reaching impact on China's next five-year plan and even the macro-economy of China." Han Liyan, a professor and doctoral supervisor at the School of Economics and Management of Beihang University, said in an interview. At the same time, he pointed out that the total investment in the aerospace industry is tens of billions of yuan every year, and its output value will double, so a rough estimate can produce five or six times the radiation effect from the output value. In other words, the industrial chain reflected by China's space industry has reached the scale of 12 billion yuan.

But according to the data, the hundreds of millions of huge manufacturing and launching expenses of Shenzhou VI do not account for a large proportion in China's GDP. Nor will it be able to calculate the pulling coefficient of China's GDP in the next few years at once, as it did after the successful bid for the Beijing Olympic Games.

However, Han Liyan said that the impact of Shenzhou VI and the space industry on the macro-economy needs a process and should be analyzed from two aspects. First, comprehensive national strength, which will drive the long-term growth of the national economy; On the other hand, it is to adjust the short-term economy to ensure the steady growth of the economy in the fluctuation of the business cycle.

It is understood that in the whole research and development process of Shenzhou VI spacecraft, China has completely relied on its own technology and has its own intellectual property rights. Ma Songde, Vice Minister of Science and Technology, said that the Shenzhou manned launch is an integration of a large number of key technologies of science and technology, involving launch, rocket manufacturing technology, recycling, measurement and control and life support systems, which can drive the development of many science and technology industries. At the same time, he also said that there are hundreds of upstream and downstream enterprises and technical research institutions developed in shenzhou spaceship, and thousands of related cooperative units. Manned space science and technology will promote the rapid development of new materials, biological varieties, communications and other industries. Every investment of 1 yuan's money in the international space field will bring benefits to the whole society from 8 yuan to 14 yuan. Fan Gang, director of the National Economic Research Institute of China Reform Foundation and an economist, also said that the exploration and research of space need the support of many aspects of technology, industry and manufacturing, so its development will greatly promote the technological progress and the development of production capacity of all walks of life.

However, with the continuous improvement of China's space technology, how much role it will play in China's GDP in the future, "the key lies in how to make the technology in this field more civilian in the long run and how to promote the progress and development of all walks of life." Fan Gang thinks so.

in the first decade of this century, the expected high profits will attract a large amount of funds to be injected into the global space industry, which is about 65 billion to 8 billion dollars. By 21, American assets in space will reach $5 billion to $6 billion; By 22, the output value of American space industry will reach 1% to 15% of GDP.

"Shenzhou VI" launched with fire, and the aerospace concept stock

"Shenzhou VI" is ready to go, which makes the popularity of the aerospace sector in the securities market soar. In the past week, the average growth rate of 1 listed companies in the aerospace sector in Shanghai and Shenzhen stock markets exceeded 7%, among which the growth rate of aerospace electromechanical, aerospace technology and aerospace power exceeded 1%, and the whole line was red.

from the perspective of equity relationship? The 1 companies in the aerospace sector belong to two major aerospace enterprises reorganized by China Aerospace Industry Corporation-China Aerospace Science and Technology Corporation and China Aerospace Science and Industry Corporation? China Aerospace Science and Technology Corporation is the research and development unit of Shenzhou VI spacecraft.

However, Hao Xiaohui, a macro strategist at New Era Securities R&D Center, pointed out that since July, the market has shown obvious characteristic trends. Blue-chip stocks are weak, lagging behind the broader market. On the other hand, due to the share reform, it has triggered the transfer to concept stocks, and hot money is constantly digging up concept stocks. However, most aerospace concept stocks are staged investments, and their sustainability is quite limited. Investors need to have a clear understanding of this.

"China's No.1 World Famous Brand" has once again broken through the sky

Recently, the brand launching activity of "Shenzhou VI" manned spacecraft sponsored by China Federation of Industrial Economics has been launched in an all-round way, and outstanding brands from all walks of life in China will go into space with the "Shenzhou VI" manned spacecraft, confirming the historical moment of China's take-off.

It is reported that after Shenzhou 5 safely returned to Earth, China's manned spaceship Shenzhou and its launch vehicle Shenjian were approved by 1 industrial associations including China Federation of Industrial Economics? Federation? It is recognized as "the first world brand in China". At present, China has cultivated and launched 547 China brand-name products and 27 internationally competitive enterprises to March into the world famous brands.

The commercial value of brand is particularly important in today's market economy, because brand means business opportunities and brand means economic benefits. The success of "Shenzhou V" has laid a solid foundation for the promotion of the brands of "Shenzhou" and "Shenjian". As early as the launch of "Shenzhou V", the merchants who cooperated with it have already tasted the sweetness. Smart merchants have played the "Shenzhou V" brand and "Yang Liwei effect", and these commercial operations have brought rich returns to enterprises. For a time, China was full of "aerospace food", "astronaut's milk" and "aviation materials" ... Some enterprises and individuals also registered the trademarks of "Shenzhou" and "Yang Liwei"!

"We can regard the Shenzhou VI spacecraft as a venture capital, because its market radiation effect is limitless." Han Liyan, a professor at the School of Economics and Management of Beijing University of Aeronautics and Astronautics, told reporters. He believes that the key is to determine a series of intellectual property rights such as "Shenzhou VI" and its related products, whether at the military or civilian level, and finally push it to the market.

It is understood that at present, various businesses are actively striving to take their products or scientific and technological achievements aboard Shenzhou VI to travel in space, thus further enhancing their "worth". Sinopec Great Wall Lubricant Company said that Great Wall Lubricant was awarded the title of "China Aerospace Special Product" by China Aerospace Foundation; Mengniu is also busy planning a promotional advertisement for "Shenzhou VI"; Two companies in Yunnan are brewing Yunnan Pu 'er tea.

Shenzhou VI is in an insurance vacuum

"At present, Shenzhou VI has not contacted the insurance company." A well-informed person revealed to reporters. When the reporter asked the policy insurance business department of China PICC Holding Company for verification, he learned that "Shenzhou VI has not been insured so far." A person in charge of the business office told the reporter.

It is understood that China Life Insurance Company provided a "friendship sponsorship" life insurance for astronaut Yang Liwei of Shenzhou V, worth 5 million yuan. As a military spaceship, "Shenzhou V" was not insured.

At present, domestic aerospace science and technology commercial insurance mainly serves civil facilities such as meteorological satellites, and the insurance policy is usually tens of millions of yuan, which is concentrated in the hands of a few large insurance companies. No commercial insurance was bought for the series of spaceships from Shenzhou I to Shenzhou IV. However, the Shenzhou series spacecraft are not completely insulated from commercial insurance. "Shenzhou I" had a "close contact" with commercial insurance when it was launched, but the insured object was only the articles carried by the spacecraft, such as seeds and national flags, and the insured amount was only 5 million yuan.

Hao Yansu, director of the Insurance Department of the Central University of Finance and Economics, said that the most important reason why Shenzhou series spacecraft are not insured is that they involve national security. If they are insured, they need to disclose some specific data to insurance companies, which may involve military secrets. If it is not disclosed, the insurance company cannot predict the risk probability and is unwilling to underwrite it. Therefore, China's military satellites are always in an insurance "vacuum" state.

Manned space flight is considered to be the most expensive scientific project in the world. Some experts say that the cost of manned space flight in China is far lower than that in the United States and Russia.

Experts said that the launch cost was greatly reduced because China adopted the technology independently researched and developed with independent intellectual property rights, and the cost of talents and materials in China was relatively low.

live TV advertisement: in 5 seconds, the launch of the 2 million

Shenzhou 5 spacecraft and the landing of the return capsule were not broadcast live on TV, which brought many regrets to many merchants, but the live broadcast of Shenzhou VI gave them a chance to make up for it. Relevant personnel of the advertising department of CCTV told reporters that "the advertising price on the day of launch is about 2 million yuan/5 seconds, but the specific budget has not yet come out."

In addition, the person also revealed to the reporter the price of the package advertisement, which was broadcast in the publicity stage, live broadcast stage and success celebration stage of Shenzhou VI respectively, and the price was 2.56 million in 5 seconds, 4.76 million in 15 seconds and 8.56 million in 3 seconds. But when the reporter asked her which companies had signed advertising contracts with her so far, she said it was a trade secret and refused to answer.

Some experts predict that the number of people watching the live TV broadcast of Shenzhou VI will exceed 5 million. The focus means unlimited business opportunities, and the live broadcast of Shenzhou VI has set up a platform for enterprises to display their own brands. Perhaps people still remember the advertisements created by Mengniu through "Shenzhou V". The reporter learned that Mengniu's "Shenzhou VI" advertising offensive is also stepping up, but can high-input advertisements improve efficiency? For this, merchants are full of ambitions, and we will wait and see.

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