In order to promote Guan Yu's culture, promote social harmony, and promote world peace and cross-strait reunification, the World Association for Promoting Guan Yu's Culture, which was registered and founded by Mr. Guan Yingcai, President Liu Guan Zhang and Zhao Longgang, President of the World Customs Association, Captain Brunei, Southeast Asian winner, famous patriotic overseas Chinese leader, winner of the World Outstanding Chinese Contribution Award and the 72nd generation descendant of Guan Yu, recently held its inaugural meeting at Diaoyutai State Guesthouse. Guan Gong culture is an integral part of Chinese culture for 5, years, and its core is "loyalty, righteousness, benevolence and courage". In order to commend and encourage talents from all walks of life, the conference awarded the integrity award, achievement award, peace award, wisdom award, innovation award and fraternity award to those who have made special contributions in the above six aspects. During the conference, the association organized an auction of Guan Gong cultural souvenirs, calligraphy and paintings of celebrities at home and abroad, and collectibles. The auction funds were managed by the Foundation for Promoting Guan Gong Culture to promote Guan Gong culture. The person with the highest auction amount will be listed on the cover of "International Talents" and awarded a special contribution award. It is understood that the co-organizers of the conference include International Talents magazine, Yuncheng Municipal People's Government, Xuchang Municipal People's Government, mengzhou city Municipal People's Government and Shouyang County People's Government. There are famous industrialists from China, Hong Kong, Macao and Taiwan, the United States, South Korea, Japan, Brunei, Thailand, Singapore and other countries in the world, as well as relevant central leaders, leaders from some provinces and cities, celebrities, famous calligraphers, scholars, artists and entrepreneurs. It is reported that the general assembly recommended the leadership and organization of the association and its articles of association. At the same time, the association will hold a general meeting every year, and each time more than four cities will apply, and the next meeting city will be voted by the general meeting. In order to promote Guan Gong's culture, the association has declared Guan Gong's cultural heritage to UNESCO.