If I don't try my best once, I will regret not participating in this thing called the Internet, and this will be a lifelong regret.

?Jeff Bezos said in a speech to Congress last year.

Now, the CEO, who has been with Amazon for 27 years, suddenly decided to retire.

Amazon announced at its latest quarterly financial report that Jeff Bezos will resign as CEO of Amazon in the third quarter of this year and serve as executive chairman of Amazon's board of directors.

Amazon also announced that after Bezos resigned, it would hand over leadership of the company to Andy Jassy, ??an executive in the company's cloud business.

Subsequently, Bezos sent an email to all Amazon employees announcing the decision.

For a time, Sundar Pichai, CEO of Alphabet, Google’s parent company, and Satya Nadella, CEO of Microsoft, also sent their blessings to Bezos and Jassy via Twitter.

During the years when Bezos and Amazon were the world's richest men, when talking about Bezos, we have to mention his enviable wealth status as a business celebrity.

Hurun Research Institute released the "2020 Shimao Shenzhen-Hong Kong International Center Hurun Global Rich List". The list shows that Amazon's 56-year-old Jeff Bezos has become the world's richest man for the third consecutive year, with a net worth of 980 billion yuan.

According to the latest real-time data from Forbes' list of the world's richest people, Bezos' personal wealth has risen to US$196.2 billion, ranking first in the world.

Bezos was born in New Mexico, USA. He spent most of his childhood in the countryside with his maternal grandfather, who was once a U.S. Navy lieutenant colonel. He often talked about technology, space, and rockets with the young Bezos, so much so that

Bezos has been fascinated by physics and space since he was a child. He even learned from his grandfather and developed strong hands-on skills.

Bezos's fascination with physics continued throughout his student career. For three years in high school, Bezos has been the school's best science student. After entering Princeton University, Bezos majored in physics, but after studying quantum mechanics

Later, he found that he seemed unable to become an excellent physicist, because there were always classmates in the class who could easily understand those highly abstract concepts, but he could not.

So he decided to switch to the computer major. At that time, under the influence of Bill Gates, the computer industry was emerging, and learning the computer major was in full swing. Bezos was eager to try it.

Two years after graduation, Bezos entered Bankers Trust in New York and became the youngest vice president on Wall Street.

It is worth mentioning that Amazon’s Day One values ??once became a corporate cultural concept that many domestic Internet companies followed.

That means treating every day at work as the first day at work.

There is also a detail worth paying attention to. In the early days of starting a business, in order to save money, Bezos bought an old door panel from the scrapyard to use as a desk.

To this day, Bezos’ office still retains the door panel-shaped desk decoration.

Presumably, it is this attitude of not forgetting the original intention, humility and diligence that has enabled Amazon to develop from a single online bookstore to the largest department store retailer in the world.

Under the leadership of Bezos, Amazon has survived the Internet bubble period and the 2008 financial crisis. After 27 years of ups and downs, Amazon has remained consistent.

Behind the light there are always shadows, and Amazon’s labor and tax avoidance issues have long been criticized by people.

Amazon's delivery centers, with as many as 300,000 to 400,000 employees, are known as "sweatshops." The Wall Street Journal, Time Magazine and other media have repeatedly disclosed issues such as long working hours and high pressure for employees, as well as low wages and poor environment.

This caused dissatisfaction among employees, and many strikes occurred in Germany, Poland, Italy and other countries.

As for tax avoidance, foreign media once selected the top 15 non-taxpaying companies in the United States, which were criticized for transferring profits to low-tax countries to avoid taxes.

Topping the list is Amazon. Its European headquarters was also located in Luxembourg, which has a very low tax rate. It also has no physical offices in many states in the United States in order to avoid paying sales tax.

After handing over the baton to Jia Xi, cloud computing business may be put on the agenda.

Jassy, ??who is about to become CEO, is the CEO of AWS and has been working at Amazon for 24 years.

Public information shows that Jassy graduated from Harvard Business School.

Joined Amazon in 1997 as a marketing manager.

He pioneered the company's entry into music sales, becoming Amazon's first effort beyond books.

In 2003, he took the lead in Amazon's cloud computing business.

Under Jassy's leadership, AWS changed the way companies buy technology, simplifying computing services into components and making them available for rent online.

In 2016, Jassy was promoted from senior vice president to CEO of AWS.

In 2020, Jassy had an estimated net worth of $377 million.