China in the 1980s was in an era of change, and exciting things happened almost every day.
In the southern region of Guangdong, people were first exposed to new concepts and ideas, and people began to reassess all values.
They became disgusted with the dogma that they regarded as classics in the past. At this time, the west wind spreading from the east brought the Western "philosophy of life".
Another major feature of this era is that people like challenges. The Puritan-like life of long-term poverty tortures people mentally and physically. The government’s encouragement of “allowing some people to get rich first” is still echoing in their ears.
As a result, people who were unwilling to be mediocre couldn't sit still. "How many times can you fight in life?" They were enthusiastic and threw themselves into the tide of reform and opening up. A large number of intellectuals turned to worship the heroes of wealth. They resolutely resigned from their public posts to ensure income during droughts and floods, and began to
A new round of "going into the sea" has begun.
In the early years, Guangdong produced a large number of entrepreneurial representatives with huge pockets, and their economic concepts were also ahead of the mainland.
Behind these wealth, people have sincere envy and admiration, as well as misunderstanding and slander; there are both well-intentioned cynicism and malicious sarcasm.
People assume without thinking that the source of the "first pot of gold" for these private entrepreneurs is unknown. They often use national resources to accumulate staggeringly huge amounts of wealth in a short period of time.
Xiaolan Town, Zhongshan City, Guangdong Province, which is located at the forefront of reform, is no exception. In this town, a company is born every now and then amidst the sound of firecrackers.
At that time, Xiaolan Town's industry characteristics had already begun to emerge, with countless factories producing hardware accessories lined up in rows.
Huang Qijun had just graduated from high school that year, but his difficult family situation forced him to take on the mission of earning money to support his family.
That summer, Huang Qijun entered a farm tool factory not far from home and worked as a worker. The difficult environment forged his perseverance.
To his great satisfaction, Huang Qijun's master, Yang Jianhui, a master forger in the factory, greatly appreciated him. Yang Jianhui later exerted an important influence on Huang Qijun at a critical moment in his life.
Ten years have passed in the blink of an eye. In the past ten years, Huang Qijun started out as a furnace worker, riveting welder, fitter, field technician, salesman, salesman, production management, quality management, and sales management, allowing him to be practical in various departments of the company's operations.
I made a circle of different characters on the ground.
Not only that, during this period Huang Qijun also overcame difficulties such as the production technology of gas safety devices.
From technology to market, Huang Qijun has a thorough understanding of the burning appliances inside and out.
Soon, the factory director decided to let Huang Qijun switch to marketing and be promoted to marketing manager.
The marketing manager was a key department in the factory at that time. Sales of tens of millions of yuan every year were generated by this department, and this department also controlled the supply channels of more than 700 suppliers across the country.
As the manager of the marketing department, in principle, only relatives of the factory director are eligible to take over.
In the eyes of others, Huang Qijun is already a senior manager with a good position and a good salary in the factory. As long as he is willing to move forward step by step, his future will be bright.
But all this did not satisfy Huang Qijun. His ambition was not limited to the palm-sized town of Xiaolan. He wanted to gallop like a horse on the vast grassland, and his dream was also on that grassland.
Until one day, everything changed.
Huang Qijun was under 30 years old that year, which was also the period when a man's vitality was most vigorous.
Similarly, in Huang Qijun's dream, he also longs for a bigger stage to unleash his greatest potential and see how high he can fly.
Therefore, Huang Qijun wanted to create his own world.
"In Xiaolan Town, a company is born amidst the sound of firecrackers every three to five." In this birthplace of China's reform and opening up, all kinds of entrepreneurial legends fill Huang Qijun's youth memories.
In 1992, Huang Qijun, who no longer wanted to work for others, got together with other fellow villagers who also came from poor families, but who had made their first pot of gold with their diligence and wisdom.
Speaking of Huang Qijun's first pot of gold at this time, it was actually not much money. It was more than enough to support his family and live a small life, but it was far from enough to accomplish big things.
So seven people raised 1 million yuan and founded a burning appliance company based on average shareholdings.
Huang Qijun established the Jiuzhou Gas Appliance Equipment Factory with his "knowledge investment" and six companions who later became known as Vantage's "Big Dipper". The seven people experienced the hardships at the beginning of the business.
Everyone works in a room of more than 20 square meters. The office is as simple as a small workshop.
The company only has one second-hand agricultural vehicle, and everyone drives it around looking for cheap and high-quality parts, covering 120,000 kilometers in a year.
Now Vantage has the largest burning appliance production base in Asia, and these past experiences have become a joke among entrepreneurs.
At that time, the gas appliance market had been "divided and occupied" by the two gas appliance giants "Macro" and "Shenzhou".
It is difficult for small workshops to challenge the industry leaders.
"In the case of little product difference, if a company wants to stand out, it must have something unique to attract consumers." Huang Qijun said.
Regarding entering the burning appliance industry, Huang Qijun said that it was "a choice of history and destiny, and the intersection of many complex factors."