JD.com mainly uses debt financing.
This method has lower operating risks and expected returns. Debt financing means that companies raise working capital or capital expenditures by initiating financing from individual or institutional investors.
Individual or institutional investors lend money, become the company's creditors, and obtain the company's commitment to repay principal and interest.
The financing decisions of enterprises must consider financing channels and financing costs. Therefore, a series of financing theories have been produced.
Three rounds of financing have been completed so far, among which the Series C round of financing is divided into different stages of financing, because after all, a single round of US$1.5 billion is still relatively powerful in the industry.
In April 2007, JD.com received a US$10 million investment from Capital Today.
In December 2008, it received investment from Today Capital, Bull Capital and the private company of famous Asian investment banker Liang Botao, with a total investment amount of US$21 million.
On January 27, 2010, JD.com received the C1 round of investment from Tiger Fund, with the first tranche of US$75 million received.
On December 3, 2010, the second phase of Jingdong Mall’s C1 financing amounted to US$75 million.
On April 1, 2011, Liu Qiangdong announced the completion of the C2 round of financing. The investors were Russia's DST, Tiger Fund and other six funds and some social celebrities, with a total financing amount of US$1.5 billion, of which US$1.1 billion has been received.