-"Really Win the World"

1, be a man first, be a man first, and you can achieve great things; 2. If you sincerely win the world, you must first establish a letter;

3. Be good at networking, networking determines the financial pulse, and financial pulse determines the lifeline; 4. First, be ambitious, second, be knowledgeable, and third, persevere; 5, young people, should be supplemented by suffering; 6, people do 8 hours, I will do 16 hours; 7. Success 10% depends on luck; 90% depends on diligence. =

From these seven ideas of Li Ka-shing, we can see that Mr. Li values honesty. Not upright, not convinced; If you are not sincere, it is not enough to impress. Discuss business with faith and win the world with sincerity. Faith cannot be established before adulthood. This shows that honesty is the foundation of people's foothold.

Case 1: Six Good Investment Strategies of Warren Buffett

Buffett has created an unprecedented investment performance, with an average annual compound interest growth of 24% for more than 30 years. If you gave him 1 10,000 dollars on 1956, today the money has exceeded10.40 billion dollars, after deducting all taxes and all transaction costs.

For more than 20 years, Buffett's investment has outperformed the Standard & Poor's 500 in 28 years. P

500) index. Don't think that S&P's performance is poor. In fact, the index's return in the past has maintained a compound interest growth of around 10%, even better than the performance of many funds. For most investors, this is a very satisfactory figure. But Buffett's performance is 5 1.5 times higher than that of S&P, which is amazing! It's really admirable.

Now Buffett's investment kingdom is listed on the new york Stock Exchange in the form of shares, which is called Berkshire.

Hathaway), the most expensive stock in the world, is worth about $75,000 per share. Many people regard Buffett's stock as a status symbol, take pleasure in going to Omaha to hold a shareholders' meeting every spring, and regard Buffett's annual report as the "Bible" of the investment community. Therefore, Buffett is the most successful investor in the world and deserves to be a stock god.

Compared with many famous investment theories that won the Nobel Prize, such as random walk and efficient market hypothesis,

Mortgage) and capital asset pricing (capital asset pricing)

Model), the investment theory of stock holding is much simpler and more practical. Its essence lies in choosing excellent and valuable stocks to buy and then holding them for a long time.

First, focus on investment: Buffett's opinion is to focus on a few companies, and the reasonable number is ten to fifteen. If the investor's portfolio is too scattered, it will be at a loss and counterproductive.

Buffett believes that we should choose the best companies, focus on their economic situation and management quality, and then buy companies with good long-term performance and concentrate on investing in these companies. Regarding diversification, the stock god said: "Diversification is the self-protection law of the ignorant. For those who know what they are doing, diversity is meaningless. "

Second, I never know how to choose value stocks: Buffett's investment performance once fell behind the market at 1999/2000. At that time, Warren refused to buy high-tech stocks because he said he didn't understand the future development of network, computer software and what semiconductors were. Some people even used this to attack the stock god, and applied comments such as "senile", "out of touch with the times" and "scenery no longer" to him.

As a result, with the bursting of the internet bubble, it is once again proved that the stock god is right, indicating that the stock god will only buy the company stocks that he can understand.

Third, overcome the demons and invest rationally: many studies have pointed out that one of the keys to an investor's success or failure is personality.

The experience of stock gods is to overcome their inner fears and greed. After in-depth understanding and research, find the real value of buying stocks, don't pay attention to its short-term price fluctuations. Because there are too many irrational investors in the market. Stay away from the market (new york) is the choice of the stock god, and this is for the sake of "the outsider sees clearly". Buffett's theory is: "When others are greedy, try to be cautious and fearful. On the contrary, when everyone is cautious, go forward bravely. " In fact, short-term stock prices are often unreasonable.

3. Dispersible risk and non-dispersible risk are reflected in reality.

What is the trap of diversity?

(1) Theoretical basis of diversified production and operation Diversification is actually the application of portfolio theory in production and operation activities. Therefore, portfolio theory is the theoretical basis of diversified operation. Portfolio theory holds that a financial asset portfolio can be composed of more than one kind of financial securities. Investors can spread the risks implied in a single security by holding a variety of different securities, but the same risks among securities cannot be spread. A single security risk dispersed by diversification is called distributable risk (or unsystematic risk). As for those risks that cannot be dispersed through diversification, they are called undivided risks (or systemic risks). When this principle is applied to the production and business activities of enterprises, it is the diversified business activities of enterprises. However, portfolio investment has its specific conditions, and if it is blindly applied without analysis, it will inevitably fall into the trap of decentralization-loss of core competitiveness, lack of funds and difficulty in coordination, and financial out of control.

(II) Contradiction between Diversification and Core Competitiveness One of the key points of using portfolio theory to spread risks is that only a portfolio composed of incomplete securities can spread some investment risks. When this principle is applied to production and business activities, enterprises are required to give up some original businesses (even core businesses) to a certain extent and follow unfamiliar businesses unrelated to the original business. The result of meeting this requirement can sometimes not only not reduce the risk, but also lose the original competitive advantage. This contradicts the purpose of diversification. In the process of enterprise development, among the factors such as profit, market share, competitive advantage and core competence, the core has the most far-reaching influence on the enterprise. Dynamic competitiveness is the ability of enterprises to cope with market changes. The core competitiveness of enterprises is a competitive advantage resource and a long-term supporting force for enterprise development. It may be manifested as advanced technology or a service concept, and its essence is a collection of advanced technology and capabilities. Although the competition between enterprises usually shows the market competition between core products and final products derived from core competence, its essence comes down to the competition between core competence. Only when enterprises have core competitiveness can they have lasting competitive advantages. Otherwise it will only be a flash in the pan. The temporary success of an enterprise does not mean that it already has the core competence. The core competitiveness of enterprises depends on long-term cultivation. In enterprise management, the basic ways to obtain the core competitiveness of enterprises are: internal management strategy and external trading strategy. Enterprise internal management strategy is a product expansion strategy. Under the existing capital structure, through the whole internal resources, including controlling costs, improving production efficiency, developing new products, etc. The competitive advantage of enterprises has been maintained and developed, and the life cycle line of enterprises has been extended horizontally. The internal management strategy cultivates, consolidates and develops the core competence of the enterprise through the internal strength of the enterprise, and creates the competitive advantage. External transaction strategy is a kind of capital expansion strategy, which promotes the vertical extension of enterprise life cycle line by absorbing external resources. External trading strategy can cultivate, consolidate and develop the core competence of enterprises and create competitive advantages with the help of external forces. The essence of enterprise management is the effective application of internal management strategy and external trading strategy. Judging from the development of all famous enterprises in the world, enterprises always use these two development strategies comprehensively in the process of sustainable operation and long-term development. Only * * * internal management strategy and external trading strategy can work together in the enterprise. Through organic cooperation and effective application, the life cycle curve of enterprises can be continuously extended, the core competence can be consolidated and developed, and the competitive advantage will continue to exist. Otherwise, it will be difficult for enterprises to maintain their original competitive advantage, and it is even more impossible to cultivate core competence that can have a competitive advantage for a long time. Therefore, enterprises should decide whether to adopt diversification strategy according to their core competence and competitive advantage.