On August 26th, the first "ESG Global Leaders Summit" was held, which focused on ESG development and discussed a new low-carbon and sustainable future. As an investment philosophy that pays attention to the corporate environment, social and governance, ESG has once again become the focus of hot discussion.
how to practice the development concept of innovation, coordination, green, openness and * * * enjoyment in the production and operation of enterprises? How to make use of the advantages of products, services and brands to realize the social value of enterprises while pursuing development? Let's discuss these issues further.
excellent products are the foundation
a qualified enterprise must first provide consumers with qualified products that can be safely consumed, and an excellent enterprise needs to provide consumers with high-quality products.
as far as enterprises in the field of community e-commerce are concerned, food safety is the red line and the bottom line. At the same time, because it serves a specific group of people in the community, the realization of the social value of its products will eventually be implemented in the implementation of after-sales service. Otherwise, consumers will still not be able to enjoy the improvement of quality of life brought by high-quality products only if the products pass the customs without a complete service system.
obviously, as a new business form, consumers put forward higher requirements for the products and services of community e-commerce.
orange heart optimization has made active and meaningful exploration in this respect, on the one hand, it controls the quality of goods from the source of production, and on the other hand, it specially requires platform merchants to provide inspection reports for each batch of warehousing goods, and verify and archive the inspection reports to ensure the traceability of each batch of warehousing goods. On the other hand, all warehouses in China are equipped with precision and rapid detection equipment, and the national standard detection method is adopted to quickly detect pesticide residues and veterinary drug residues of fresh goods in storage, so as to ensure the food safety of fresh goods.
fulfilling social responsibility requires
ESG to measure the three core factors of enterprise sustainability and environmental and social impact, and at the same time, fulfilling social responsibility is often placed in a particularly prominent position.
especially in the process of fighting the epidemic and promoting the resumption of work and production, a large number of outstanding enterprises keep in mind the initial mission of serving the society, practice their social responsibilities, pay attention to production and operation on the one hand, and serve the society and consumers on the other, and launch actions to fight the epidemic, protect health and give back to the society in various ways, which has achieved good social response.
during this period, orange heart has rushed to Shijiazhuang and other places as the first batch of supply-ensuring enterprises, and urgently deployed vegetables, fruits and other materials to ensure the lives of residents. On August 15th this year, Xinyi Brothers Foundation and Orange Heart preferred to donate a batch of fresh vegetables, fruits and other living materials purchased to Panlongcheng Economic Development Zone in Wuhan to send love to the residents in the closed control community and the frontline personnel fighting the epidemic.
why should enterprises practice social responsibility? Because enterprises not only undertake legal and economic obligations, but also have the responsibility of "pursuing long-term goals beneficial to society" The public will tend to evaluate that this enterprise has social responsibility and consumption responsibility, which is self-evident for the survival and development of the enterprise.
achieving sustainable development is the goal
ESG is a development concept that pursues the maximization of comprehensive value of economy, environment and society. It can effectively guide important participants in the market to create economic value, and pay attention to social and environmental issues such as scientific and technological innovation, carbon neutrality, rural revitalization and prosperity, so as to promote internal metabolism of enterprises and further promote sustainable economic and social development.
under the guidance of ESG concept, the development strategies of excellent enterprises often conform to the medium and long-term development needs of society. They pay more attention to mutual benefit with customers and users in the process of business operation, and then their business models are more sustainable.