Sample essay on online activity plan for group members (generally 10 articles)
In order to ensure the smooth development of the activity, it is often necessary to formulate an activity plan in advance. The activity plan is the implementation of specific actions formulated for a certain activity. Method details, steps and arrangements, etc. What are the characteristics of an excellent activity plan? Below are the sample essays on online activity plans for group members that I have collected for you (10 articles are common). They are for reference only. Let’s take a look at them together.
Online activity plan for league members 1
1. Activity background:
As a highly knowledgeable group in society, college teachers and students have a strong demand for financial information and advanced science and technology. , electronic banking products and bank card products that deliver fashionable and automatic services have strong awareness and recognition. As potential future customers, college students are a major position that banks are seizing. The purpose of launching a series of marketing activities with a unified theme targeting college teachers and students is to cultivate and attract potential high-quality customers of our bank, enhance college students’ understanding, recognition and use of the functions of our bank’s emerging financial products, and encourage college students to participate in social practice and develop While maintaining good financial management habits, we also promote our bank’s image, market financial products, and expand service space.
2. Cooperating units:
This activity is based on the advantages of the Youth League organization, student union and youth labor organization, making full use of the resources of the Youth League organization and student union of colleges and universities, and working with the Youth League Committee of xxx Normal College , the Youth League Committee of the College of Engineering and Technology of xxx Polytechnic University, the Youth League Committee of xxx College of xxx University of Traditional Chinese Medicine, the Youth League Committee of xxx Jiaotong University xxx Campus, and the Student Union jointly launched a series of marketing activities of "xxx Bank Campus Tour". The channel department of the city branch and the Youth League Committee of the city branch cooperated closely to bundle products. , carry out financial product portfolio marketing, enhance the brand value and product image of our bank, expand the social influence of xxx Bank in the xxx region, and improve the visibility and reputation of xxx Bank among college consumer groups.
3. Objects of the activity:
Teachers and students of xxx Normal College, xxx Polytechnic University College of Engineering and Technology, xxx University of Chinese Medicine xxx College, xxx Jiaotong University xxx campus.
4. Activity theme:
Dream campus charm xxx
5. Activity content:
(1) "College students and xxx bank "Financial Knowledge Lecture Series.
(2) Essay contest with prizes. The topics include "xxx bank in my mind", "xxx bank adds color to my life", "your thoughts on the campus trip of xxx bank", "xxx bank opened the door to financial management for me", etc.
(3) Joint marketing of xxx Bank green card, SMS business, credit card, personal online banking, fixed fund investment, etc.
(4) Self-service banks (ATM) enter the campus.
6. Objectives of the activity:
(1) To popularize the financial knowledge of teachers and students in schools and answer their doubts about bank cards, online banking, financial management, etc.
(2) Enhance the brand awareness of xxx bank cards, electronic banking, financial management, etc. among school teachers and students, and increase the market share of our bank’s products.
(3) Convey the corporate culture of xxx Bank. Establish a good image of xxx Bank and improve its social influence. Let students understand xxx Bank, identify with xxx Bank, establish the brand image of our bank among college student customers, improve the image of our bank, and create "Charming xxx".
(4) Target tasks: increase users of green card, credit card, electronic banking, financial management and SMS.
(5) Specific plans:
The first is a series of financial knowledge lectures on “If you don’t manage your finances, your finances will ignore you”. The themes are "Fund Fixed Investment" and "xxx Bank Personal Online Banking". Second, go to the branch to handle green card business, credit card business, personal online banking, fund fixed investment business and SMS business and receive a Pacific Cinema redemption coupon as a gift.
1. Promotion time:
May 10 to June 20, 20xx (specific time to be determined)
2. Activity content:
(1) The xxx bank lecturer group is composed of the city branch’s channel technology department, comprehensive business department, and outstanding account managers. They preach the characteristics, advantages and functions of financial products to school teachers and students, and inspire young campus consumers to understand and use xxx The bank's personal online banking, telephone banking, bank cards, fixed-term fund investment and other financial products have quickly occupied the market of college consumer groups.