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Can private fund raisers let regulators?
For the first time, the Measures systematically constructed a set of professional and operational industry standards and business norms suitable for the development stage of China's private equity fund industry and the differentiated characteristics of various funds from the aspects of fundraising subjects, fundraising procedures, account supervision, information disclosure, qualified investor confirmation, risk disclosure, cooling-off period, return visit confirmation, and legal responsibilities of fundraising institutions and personnel.

The relevant person in charge of the China Fund Industry Association pointed out that the Measures are of milestone significance for effectively protecting the legitimate rights and interests of investors, standardizing the industry fundraising behavior, and shaping the trust culture of "buyers are responsible and sellers are responsible" for private investment funds.

The effective date of these Measures is July 20 16 15. The above-mentioned person in charge stressed that during the three-month transition period from the promulgation of the Measures to the formal implementation, the fundraising institutions should complete the relevant behavior rectification and internal system construction as soon as possible, and do a good job in supporting preparations such as the determination of specific targets, investor suitability matching, fund risk disclosure, qualified investor confirmation, investment cooling-off period, fund contract formulation, opening of special accounts for fundraising and settlement funds, and signing of regulatory agreements as stipulated in the Measures.

After the formal implementation, China Fund Industry Association will strictly implement the self-discipline rules and industry standards in accordance with the provisions of the Measures, and once it is found that it violates the relevant provisions of these Measures, it will take corresponding self-discipline measures. Violation of laws, administrative regulations and the relevant provisions of the China Securities Regulatory Commission will be transferred to the China Securities Regulatory Commission or judicial organs for further handling.