Group purchase, also called collective purchase, is the abbreviation of group purchase and collective purchase. Its essence is the act of gathering scattered consumers with the same purchase intention to buy in large quantities from manufacturers (essentially wholesale). Group purchase products include decoration building materials, household goods, automobiles, houses, household appliances, computers, daily necessities and other fields. Group buying first appeared in Beijing, Shanghai, Shenzhen and other cities.
Illegal fund-raising refers to the behavior that a unit or individual raises funds from the public by issuing stocks, bonds, lottery tickets, investment fund securities or other creditor's rights certificates without the approval of the relevant departments in accordance with legal procedures, and promises to repay the principal and interest to investors in the form of money, kind and other income within a certain period of time. Illegal fund-raising often shows the following characteristics: first, it is not approved by relevant departments according to law, including fund-raising without the approval of departments with approval authority; The department with the power of examination and approval ultra vires to examine and approve fund-raising. The second is to promise to repay the principal and interest to investors within a certain period of time. Debt service is mainly in the form of money, but there are also physical and other forms. The third is to raise funds from unspecified objects in society. The "unspecified object" here refers to the public, not a specific minority. The fourth is to cover up the essence of illegal fund-raising in a legal form.
Benefits of group buying
The benefits of group buying are mainly manifested in two aspects: first, the group buying price is lower than the lowest retail price in the product market, and second, it can effectively guarantee the quality and service of products.
Group purchase product characteristics
1, with high brand awareness.
It has a large market share.
Generally speaking, they won many awards.
4. It belongs to the industry leader or industry leader.
5. Perfect service system and good after-sales service.
6. The product quality is stable and can stand the test of time.
7, can provide complete enterprise and product information, including licenses, permits, certificates, inspection reports, award certificates, etc.
Suitable crowd
1, choosing not to buy things always leaves friends with regrets.
2. Worried about personal consumption, friends who can't get due protection after sale.
3. Friends who are worried about buying fake and inferior products.
4, prepare, immediately or have begun to decorate the working class, friends with less food.
5. Friends who don't know the market price, don't know how to choose materials, or don't like visiting the market.
6. Friends who don't bargain, don't like bargaining, and are too lazy to bargain.
7. Friends who have a strong sense of responsibility for the health of themselves and their loved ones and must buy products that meet environmental standards.