195 1 Born in Shanghai. At the age of three, he suffered from polio sequelae and his legs were disabled. It seems that life has given him an impossible path. After graduating from junior high school, Wang Jiangmin, who returned to his hometown in Yantai, Shandong Province, started as an apprentice in a street factory and became a self-taught expert in mechanics and optoelectronics with more than 20 inventions. 1979, Wang Jiangmin was selected as the first batch of 105 new long March assault pacesetter in China due to many advanced scientific research achievements of laser products at home and abroad. 1985 won the title of "National Youth Self-taught Model"; 199 1 year was rated as "national self-improvement model". 1989, Wang Jiangmin began to learn computer at the age of 38. Within a few years, he became the earliest anti-virus expert in China. /kloc-0 One day in 996, Wang Jiangmin came to Zhongguancun with a yellow noodle and started his own business. In 2003, relying on his antivirus software, Wang Jiangmin became one of the top 50 IT tycoons in China. Become a model of "knowledge hero" in the new century.
"I started learning computers at the age of 38 and became one of the best anti-virus experts in China within two or three years; When I was 45 years old, I was alone in Zhongguancun, and my products quickly occupied more than 80% of the anti-virus market. " These facts make it impossible for us to ignore the influence of Wang Jiangmin on the software development in China. Wang Jiangmin, who is respected as a teacher in the industry, has developed the anti-virus software market with perseverance and has become one of the few bright spots in the software industry in China. Although there is no other code line for KV series products, their performance in the market is not satisfactory. But there is no doubt that KV series has made many programmers know Wang Jiangmin, and his perseverance and quality have encouraged many programmers in the face of difficulties and setbacks.
Wang Jiangmin, chairman and president of Beijing Jiangmin Xinke Technology Co., Ltd., a famous anti-virus expert, a senior national engineer, a director of China Disabled Persons' Federation, a member of CPPCC in Yantai, Shandong Province, and a vice chairman of Shandong Disabled Persons' Federation. He has successively won the honors of "National New Long March Assaulter Model", "National Youth Self-taught Model" and "National Self-improvement Model". With more than 20 technical achievements and patents, it has made outstanding contributions in the field of information security. He loves the cause of the disabled and has donated millions of yuan to the All-China Disabled Persons' Federation.
Jiangmin Xinke Technology Co., Ltd. was founded by Jiangmin Xinke Technology Co., Ltd. and has the strongest technical and financial strength in the industry. The company owns nearly 7,000 square meters of property rights of a five-star office building in Zhongguancun, which is the largest anti-virus base with the best development environment in China.
KV Jiang Min Poison King, whose products were produced in Japan on 200 1, is the first software manufacturer with independent intellectual property rights in China to export to overseas markets.
The company's technical strength is among the best in the industry, and it is outstanding in 1996 and 1998 in dealing with macro viruses and CIH viruses, and its products have been affirmed and widely used by the Ministry of Public Security. Jiang Min Company was one of the top 100 taxpayers in Zhongguancun Science Park in 2000, and Wang Jiangmin was also very enthusiastic about public welfare undertakings. In May, 2000 1 year, Jiang Min Company donated110,000 yuan to China Disabled Persons Welfare Foundation.
Wang Jiangmin's experience
Incredible is called legend. Wang Jiangmin, the author of KV300, graduated from junior high school, but has more than 20 inventions including national scientific research achievements. At the age of 38, he began to study computers and became one of the best anti-virus experts in China within two or three years. At the age of 45, he entered Zhongguancun alone, and his products quickly occupied more than 80% of the anti-virus market; I haven't studied marketing, but I have made the genuine users of KV series antivirus software close to 1 10,000, which is the highest sales volume of genuine software in China.
It is said that the era of individual heroes has passed. It is said that Zhongguancun no longer believes in legends, and legends have been replaced by capital operation. But the legend of Wang Jiangmin is happening now, right beside us, and it continues.
No matter how much this era relies on and advocates collective cooperation, the publicity of individuality will never die out and will always be exciting, because it represents the value and significance of individual existence.
The significance of Wang Jiangmin is that everyone who wants to pursue success and legend in Zhongguancun will see his hope and confidence in him, because the starting point of Wang Jiangmin in all aspects is very low, so low that to outsiders, with the external conditions of Wang Jiangmin, he has no possibility of success at all.
Unfortunate childhood
At the beginning of Wang Jiangmin's memory, his leg was "finished". Wang Jiangmin's leg disability is a legacy of polio when he was three years old. "I only know that I can't go downstairs. As soon as I got downstairs, I rolled from the roof to the stairs. " Can't go downstairs, Wang Jiangmin can only look at the bustling crowd in the street by the window every day. When you are lonely, take a small piece of paper, tear it in half, lean out of the window, twist it and "let it go" downstairs. When Wang Jiangmin was in the first grade of primary school, that inconvenient leg was crushed by someone riding a bicycle; He stood on the bridge and looked at the fish in the river. Encountered by passers-by, he plunged into the water. Fishing on the reef by Yantai seaside, the tide is high, Wang Jiangmin, who can only dive but can't swim head-up, plunged into the sea and learned to swim head-up, although he has tasted the bitterness of the sea. Legs are inconvenient, but Wang Jiangmin likes climbing mountains; Wang Jiangmin insisted on learning to ride a bike because his legs were failing. As a result, he fell black and blue and saw the golden flower, but he learned to ride a bike. Wang Jiangmin learned to stay up late in the fourth grade. He invented a dual-band eight-transistor radio, transceiver and record player.
For physical disability, Wang Jiangmin just "felt no pain". To Wang Jiangmin's pain, after graduating from junior high school, no factory wanted him. "I found a lot of units, don't spend money in vain, and people don't want to accept it. I feel abandoned by society. " Lonely Wang Jiangmin secretly felt sad for his leg, and taught himself acupuncture at home for a year, trying to cure his leg. During this period, an osteopath wanted to accept Wang Jiangmin as an apprentice, but when he saw that Wang Jiangmin was weak and didn't have enough strength to support the patient's legs and feet, he didn't mention it again.
At 197 1, there is finally a roadside factory willing to accept Wang Jiangmin. Wang Jiangmin is very competitive and will become the technical backbone of the factory within one or two years. Three years later, Wang Jiangmin went to an amateur university, and Wang Jiangmin became the production supervisor of the factory. Besides the branch secretary, he wanted to take the college entrance examination again when he was the oldest, so the factory wouldn't let him go. Therefore, in 1977, Wang Jiangmin lost the opportunity to resume the college entrance examination and change his destiny. ?
Wang Jiangmin is an expert in innovation. Until now, Wang Jiangmin still admitted that the most proficient is electromechanical. "Dry machine is as easy as killing viruses now." Wang Jiangmin, on the other hand, was defined by the working group as a typical example during the Cultural Revolution, that is, he only bowed his head to pull a rickshaw, did not look up at the road, was only expert but not popular, was not reused, and was improperly led. Wang Jiangmin lost the opportunity to develop his career. ?
1979, Wang Jiangmin was selected as the national pacesetter of the new long March because of many advanced scientific research achievements at home and abroad in laser products. No matter how much you lose, it will eventually become 150% of the country. Wang Jiangmin thinks his efforts are worthwhile. ?
Started learning computer at the age of 38?
1988, Wang Jiangmin's contact with computers began with industrial control. Wang Jiangmin realized that if we want to automate optics, machinery and electricity, we must rely on computers to control it. If we don't learn computer, we will definitely fall behind. "I started learning computers at the age of 38. I don't feel old. I don't think I can't do it. I just feel that my English foundation is not good. In addition, computer is a very practical subject. I use a computer, not a computer. " ?
Just fiddling with the computer at work, Wang Jiangmin is not satisfied. 1989, Wang Jiangmin bought a Chinese learning machine at his own expense 1000 yuan, and bought an 8088PC the next year. Wang Jiangmin first learned the BASIC language. At that time, Wang Jiangmin's children were in the first grade of primary school, and Wang Jiangmin was thinking about how to educate children with computers. In this way, according to the requirements of the syllabus, Wang Jiangmin compiled the first set of mathematics and Chinese teaching software for the first and second grades in China. This software was exchanged in Computer News and won the second place. The first place is the WPS disk version. Every time Computer News "redeems" a set of teaching software from Wang Jiangmin, it gives it to 25 yuan, Wang Jiangmin. Three months later, Wang Jiangmin received more than 800 yuan. Wang Jiangmin has been using computers from the beginning instead of studying them. Wang Jiangmin didn't develop teaching software above grade three, because at this time he had turned his attention to killing viruses. ?
Anti-virus bulletin
1989, the virus was first reported in China. Prior to this, Wang Jiangmin discovered the pebble virus. "It's just that no one pointed out that it was a virus." ?
Wang Jiangmin's job is to develop industrial control software, but users' machines can't work normally because of virus infection, so users think that the software developed by Wang Jiangmin is not easy to use. "This situation forced me to solve the virus problem." ?
Wang Jiangmin first used Debug to kill virus manually, and then wrote a program to kill virus. The first virus killed in Wang Jiangmin was 174 1 virus. Wang Jiangmin has a good habit of killing viruses. He published articles in newspapers and announced the procedures for killing viruses. Later, Wang Jiangmin thought that these independent virus killing programs were very troublesome to use, so he integrated six different virus killing programs and named them KV6, which was later developed into KV8, KV 12, KV 18 and KV20. ?
When Wang Jiangmin participated in the computer academic exchange for the first time, some people said that the development level of software programmers in China was too low, and even a computer virus could not be compiled. All the viruses encountered were compiled by foreigners. Two years later, the virus made up by China people came out, and it was very powerful. Unlike foreign viruses at that time, most of them were pranks, but they really destroyed the data. Wang Jiangmin attended the computer academic exchange meeting for the second time. Some experts changed their argument to "Now computer viruses are getting more and more serious. You can't just study computer antivirus, study antivirus software, and eventually you have to sell it. If we sell it, it will inevitably lead to a vicious circle of putting viruses in front and selling software later. " Wang Jiangmin disagrees with this narrow view. "No matter abroad or at home, anti-virus people can't make up viruses. Psychologically impossible. It is a crime in law and may not kill the virus. It is much more complicated than antivirus. " ?
1992 or so, anti-virus cards have become popular in the market, and there are as many as fifty or sixty kinds of anti-virus cards. Wang Jiangmin thinks, "Anti-virus card can prevent the virus from eating a closed door, but the virus can't get into this machine, and it will be brought to other machines through floppy disks. After all, there are only a few machines with anti-virus cards, so the more anti-virus cards prevent the market from getting hotter. "
Wang Jiangmin insisted on killing the virus. At this time, Wang Jiangmin received a metamorphosis virus sample sent to him by the Basketball Teaching and Research Section of Wuhan University. This is the first time that Wang Jiangmin met it and it appeared in China for the first time. Using traditional methods to kill viruses, Wang Jiangmin thought for a week and didn't know how to start. Finally, Wang Jiangmin thought of "broad-spectrum filtering to detect viruses". Combined with several samples of metamorphic viruses he later mastered, Wang Jiangmin theoretically summarized the characteristics of metamorphic viruses and created a unique "broad-spectrum filtering method". This paper won the Excellent Paper Award of the National Computer Professional Academic Exchange Conference. ?
With advanced theoretical foundation, Wang Jiangmin is determined to commercialize his anti-virus software. But when Wang Jiangmin really wanted to commercialize the product, he realized that his anti-virus software, like other anti-virus software, would encounter the problem of lagging response to the virus. "KV is very popular in Yantai, because I am in Yantai, so I react faster than other anti-virus software, but in other places, KV will lag behind the virus like other anti-virus software. What should I do? " Wang Jiangmin thought that when foreign users encountered new viruses, he called and faxed himself, telling users the broad-spectrum signature code of antivirus and the method of killing viruses. "Can you publish a new virus signature in the newspaper once a week so that users can upgrade themselves?" Wang Jiangmin sent his ideas together with the open and extensible KV 100 software to Software Newspaper, and gave it a very distinctive name "Super Patrol" to show its high-efficiency and broad-spectrum drug detection characteristics. Software newspaper thought it was a good idea, and in July 1994, it issued the first anti-virus announcement. KV 100 became an instant hit in the software newspaper, which initially realized the ideal of quickly killing virus networks in Wang Jiangmin. "In the absence of Internet and CD-ROM dissemination, the newspaper's anti-virus announcement has played an absolute role. The leaders of many units have asked computer administrators to cut out each issue of newspapers and add new virus signature codes. "
On and off?
I have a good software in my hand. How to sell it? It is definitely not enough to rely on your own strength. Wang Jiangmin started to go to Zhongguancun to find the transfer object. Li Hongye of Tian Bo Company was the first to know the goods, but he couldn't come up with the transfer fee of 20,000 yuan from Wang Jiangmin, so Li Hongye introduced Wang Jiangmin to Bao Qiaoyue. At that time, Bao Qiaoyue wanted to find an antivirus software to bundle into UCDOS 3. 0, because the user's Chinese character system is infected with a virus, and he has always said that the Chinese character system is not good. Wang Jiangmin talked with Song Minghua, who was in charge of UCDOS at that time. Song Minghua said generously: Forget the transfer fee of 20,000 yuan, just 50,000 yuan. But Song Minghua didn't agree to sign UC-TB (Tian Bo) -kV on the software, only agreed to sign UC-kV. Song Minghua asked Wang Jiangmin what his opinion was. "I respect the first person to contact me. I said I wanted to bring manager Li's company. Song Minghua won't talk to me. " "Now thanks to the hope that the company would not accept it at that time, if I did, there would be no today." Out of hope, Li Hongye said to Wang Jiangmin, "Since no one wants to accept it, I'll sell it to you." For the first time, Wang Jiangmin left five KV 100 for Li Hongye, and for the second time, Wang Jiangmin left 10. A week later, Li Hongye called Wang Jiangmin who returned to Yantai: "Send another 20 sets." After selling KV 100, Li Hongye said to Wang Jiangmin, "Give it to me. But I don't have that much money. Can I give you 10 thousand first? " Wang Jiangmin gave the encryption program to Li Hongye, and Li Hongye will sell KV 100 from now on, as long as he pays Wang Jiangmin a 3% commission. ?
When Wang Jiangmin transferred KV 100, it was clearly stated that 200,000 yuan was an exclusive license, 50,000 yuan was a regional license and 20,000 yuan was a general license. General permission is to transfer as many houses as you want. In view of the huge profits from the sale of KV 100 in Tian Bo, Deli Company also sold KV 100 on a commission basis. Tianhui also wanted to sell it on a commission basis, because it was tied to Tianhui's Chinese character system. At that time, it sold a lot, and Wang Jiangmin wanted 30,000 yuan. Tianhui thinks everyone else is 20 thousand, why Tianhui has to sell 30 thousand, so he doesn't sell it in a fit of pique. After that, Wang Jiangmin took one in Guangzhou and one in Xi. "Plus I am in Yantai, KV 100 has been fully rolled out in the country." ?
Wang Jiangmin first contacted Huaxing Company through the introduction of a friend. At first, Huaxing didn't realize the value of KV 100. It was the poisoning paralysis of more than 20 microcomputers in a large foreign company's branch in China that made Huaxing realize the value of KV 100 and Wang Jiangmin. ?
More than 20 microcomputers were poisoned and paralyzed, the hard disk could not be started, and hundreds of millions of contracts could not be printed in the machine. The company was anxious to find someone to kill virus and find foreign anti-virus software to clean up the virus, but it did not solve the problem. No way, the company called a meeting of computer companies supported by peripheral technology, and promised that whoever helped solve this problem in the future would buy whose hardware. In this way, as one of the company's hardware suppliers, Huaxing Company made a long-distance call to find Wang Jiangmin. ?
When Wang Jiangmin came to a large foreign company in Beijing from Yantai, he met an American expert invited by the company for $30,000 to check and solve the virus. Wang Jiangmin waited in the lounge for more than an hour and finally heard an American expert outside say, "No! Don't! Format! Format! " It was Wang Jiangmin's turn to try. The atmosphere was tense. Every operation of Wang Jiangmin's machine was recorded by a recorder standing beside him. Wang Jiangmin quickly determined that the virus infected by the machine was torch-virus. This virus attack only erased the hard disk partition table and did not destroy the data. 10 minutes later, Wang Jiangmin restarted the virus outbreak machine. In more than 20 minutes, Wang Jiangmin instructed the company to remove all viruses from more than 20 machines. The company left 20 sets of KV 100 on the spot. Huaxing began to accept the transfer and sold KV 100. ?
There are more KV 100 transfer households, and the market system will naturally be chaotic. Because everyone has an encryption program, you can make commodity trays without restrictions. In order to seize the market, they will compete to lower prices and compete for customers. "The agreement stipulates that everyone is not allowed to grab customers from each other and create new customers. But I supply Lianbang with a set of 70 yuan, and the company that got the copyright from me wholesales it to Lianbang at the price of a set of 50 yuan. " In this way, the wholesale price of KV 100 has dropped from 80, 70, 60 and 50. Moreover, at this time, "in order not to pay a 3% commission, fake packaging appeared in the market." ?
"Technology needs to be improved and the market needs to be rectified, but the market cannot be rectified with KV 100. Because the encryption program is for them. " Wang Jiangmin rectified the market by upgrading the technology of KV 100 to KV200, because when we talked about the transfer, it was clearly stated in the agreement that it was limited to a certain version, so Wang Jiangmin has always held the initiative, which is the genius of Wang Jiangmin. ?
In order to avoid the market confusion of KV200, Wang Jiangmin decided to transfer only one company, Huaxing. The company that originally sold KV 100 on a commission basis could purchase goods from Huaxing at a preferential price. According to the agreement, Wang Jiangmin will uniformly distribute laser anti-counterfeiting, unify the market and unify the price. The wholesale price of each laser anti-counterfeiting 10 yuan shall not be lower than that of 90 yuan. "No one is allowed to lower the price. After the reduction, the agreement stipulates that sanctions can be imposed in any way. " ?
But later, Wang Jiangmin discovered fake anti-counterfeiting. "I found fake counterfeiting in technical consultation. I found that when counterfeiting, counterfeiting has been done for more than three months. " Although, in the face of partners' treachery, Wang Jiangmin was very sad. "They made a lot of money on KV200, and they didn't even want to give me any royalties!" However, in order to keep the brand KV and take care of the overall situation, Wang Jiangmin went to the party concerned and said to him alone, "As long as you admit what you have done and stop doing it, we can still cooperate." . After this negotiation, the monthly anti-counterfeiting commission received by Wang Jiangmin increased from 20,000 yuan to 50,000 yuan. ?
Nevertheless, Wang Jiangmin knew that this method could not completely eliminate the problem of counterfeiting. In order to defend its rights and interests, Wang Jiangmin took the initiative to upgrade again. Wang Jiangmin upgraded KV20 0 to KV300 after the repair technology of hard disk partition table became mature. Confused by the market chaos of KV 100 and KV200, Wang Jiangmin decided to simply sell the copyright of KV300 at a price of 1.2 million yuan at one time, and pay the first 800,000 yuan at one time, and then pay it after selling out 400,000 yuan. "I don't want to get the commission bit by bit as before, lest the partners cheat." ?
Take your destiny into your own hands.
The development from KV 100 and KV200 to KV300 was not smooth sailing, but Wang Jiangmin survived. An important reason is that he has always held the copyright and initiative of the software. Whether Wang Jiangmin realized it or not, he started his own business from the beginning, worked for himself from the beginning, and created the brand of KV. "I am a freelance writer, not a newspaper reporter. I hold the copyright, and I can correct anyone who makes mistakes. Even if the copyright of KV300 is finally sold, it will only be sold for one year. " ?
But in Zhongguancun of 1996, the software copyright can't be sold for100000 a year, so no one is willing to accept Wang Jiangmin's offer of1200000. But Wang Jiangmin thinks his software is worth so much money. "I know how many KV200 laser anti-counterfeiting I sent." Wang Jiangmin decided to leave without pay and go out in person. Wang Jiangmin earned less than 500,000 yuan from KV 100 and KV200, only enough to start a company. ?
Later, KV300 achieved great commercial success. Some people say that Wang Jiangmin got a bargain. Huaxing made the brand KV300 popular, and Wang Jiangmin took the money behind. But when Wang Jiangmin wanted to sell the copyright of KV300, why didn't anyone want to buy it? Later, many anti-virus software became "hot", but which one became the climate? Wang Jiangmin said, "I was forced to make money." Wang Jiangmin doesn't believe that a few dealers can control everything. Later, when he gave a speech in Tsinghua University, he said, "As long as you work hard to develop something new, my experience in Zhongguancun is that you can sell something. If it is good, you should try to sell it. There are more than 1 1000 registered high-tech enterprises in Haidian District, and there are tens of thousands of counter vendors who don't know. These dealers have to buy goods every day, eat every day and sell things to survive. I have just arrived in Zhongguancun, and I am not familiar with the market. Some dealers in Zhongguancun suppressed me, forced me and threatened me to give them a good price. But then you stopped selling it, someone sold it, and a new dealer got up because the market needed this product. " ?
Wang Jiangmin earned 654.38+500,000 yuan in his first week in Beijing. Wang Jiangmin has worked out a good pricing strategy. He knows that Zhongguancun likes to "stock up" (many dealers join hands to increase the purchase quantity and seek a good wholesale price), so it is tempting for him to set the wholesale price at 50 00 sets. In this way, two "combined goods" orders came down, and the order was 654.38+00,000. Together with Lianbang's list, three contracts have ordered 6.5438+0.5 million goods. "I didn't expect it to be so hot. I thought it would be nice to earn one or two million. "
What does KV depend on?
Some people attribute the success of KV to the propaganda function of anti-virus bulletin. Wang Jiangmin thinks this explanation is not enough: "I'm not the only one who can expand anti-virus software later. Last year, more than a dozen anti-virus softwares emerged at the Soft Fair, about half of which were compatible with the KV virus signature database. But who got up at last? With the Internet and CD-ROM, we rarely publish anti-virus announcements in newspapers and periodicals, but KV300 still sells well. We still attribute the success of KV300 to anti-virus announcements, which is always unreasonable in time. " ?
Others attribute the success of KV to the mistakes of competitors. If the mistakes made by competitors are an opportunity for Wang Jiangmin, then Wang Jiangmin will tell you: "Opportunities are everywhere. The key is whether you can catch them. " ?
Wang Jiangmin believes that the success of KV is based on "the technical content of products and the positioning of products". "Anti-virus can't rely on' speculation', it depends on whether it can really solve problems for users. We are not standing on the tactical basis, but on the strategic level, trying to establish a broad-based and very effective anti-virus network in China. Our competitors will come up one minute and come down another. They are all advertising there, consuming strength and wasting money, while we are marching according to the established plan and are not moved by them. " ?
"Long-term and stable development is very important for Jiang Min companies, because now users have gradually changed from choosing products and technologies to choosing companies, and users are now afraid to buy products from companies that may not exist tomorrow." "Fast anti-virus network and service network are our greatest wealth. With these two projects, we can quickly kill viruses, solve problems, have users, and have more than 80% of the domestic virus killing market. I won't stick to the details of my body. For example, KV300 is not the most antivirus, but KV is always the most practical for killing China virus. Moreover, the theoretical basis of KV's broad-spectrum virus killing is also very advanced, and the more advanced' neural network system' will soon join KV300. " ?
In propaganda, "we never say that our peers are not good, and we are afraid that users will rebel." Which step does our product take? If we can't do it, our reputation will be bad. We are most afraid of disappointing users. "No matter how busy Wang Jiangmin is at ordinary times, he always takes time to write some anti-virus articles. He said that this is to create a small culture of the KV brand and let it be mentioned. You can't kill the virus without mentioning the KV brand. Wang Jiangmin said that when he has time, he will sum up his years of anti-virus experience and write a book. ?
Fight virus