Developer: Changjian Real Estate Group
Building type: multi-storey
Latest opening time: 20 16/06/25
I. Project Introduction br/ Taixing Changjian Plaza Project is the first shopping city complex in Taixing, which was jointly built by Changjian Group, New Energy Group and Shanghai Huakun Construction Fund. The project is constructed in three phases, with a total area of 1.9 million square meters. The first phase is a waterfront commercial complex of 80,000 square meters. The project is expected to open before 1 next year and will be invited by Changjian Asset Management Company. Br/ II。 Excellent geographical location br/ Taixing has two major business districts, represented by the Gulou old business district and RT Mart and Changjian Square. Taixing Changjian Square is located at the intersection of Guoqing Road and Zhenhai Road, less than 500 meters away from RT Mart. On the west is Taixing's political gathering place city and finance and taxation building. Taixing Haoting International Hotel receives people who come to Taixing. To the east is the planned Taixing Railway Station. According to the data, construction will start soon. There are a large number of mature communities within 3 kilometers, with more than 60% middle-class residents and a new energy plaza under construction. Zhongnan Century City, Yushuian and Senna Mansion are all representatives of Taixing benchmarking enterprises. People who live here are basically improved living, with good income levels and high spending power. This group of people is a fixed consumer group of Changjian Square. In the next 3-5 years, the scale and grade of the East Business Circle will definitely eliminate the image of the old city of Gulou. Headed by the Changjian Plaza project, Taixing's prosperous business district will certainly be formed. Br/ III。 Taixing br large-scale and cutting-edge product planning and design/Taixing Changjian Plaza commercial facilities development draws lessons from domestic and foreign commercial cases. Taixing Changjian Plaza is the third generation product of Changjian Group Plaza series. It adopts the domestic advanced commercial development concept, that is, taking operation as the premise and subject. The project design first considers the operation system after the commercial opening, and according to the guidance of the operation system, carries out commercial positioning, and formulates investment plans, architectural design, environmental design, etc. (In short, its first consideration is how to operate in the later stage of the business, who will consume it, and what is the estimated annual sales. Then, according to the operation plan, consider what format to plan, which brands to introduce, what architectural style to adopt, what landscape design to adopt, and what facilities to let people experience and stay in. According to this development rhythm, the project development can be scientific, orderly and in one go. Changjian Plaza Project has invested a huge sum of money to hire a professional commercial space design team-Shanghai Sanyi. Unique design techniques are adopted in space design, format planning and dynamic design to create an experiential urban life and leisure with the theme of parks. Below I will share the design essence of our project with you on these links. Br/ 1。 First of all, format planning is the key to shopping. At the beginning of the project development and design, we collected tens of thousands of questionnaires, planned a reasonable format configuration, and formed a fast fashion retail hall. Children's life experience hall (children's supermarket, professional experience, amusement park, children's retail and children's catering), fashion life hall (China Film Xingmei Giant Screen Cinema) and special catering hall (Starbucks Bar John's dessert, Toronto seafood self-service Haidilao) (all brands are in Taixing for the first time) form a multi-core layout, and form an organic connection and combination by using the mutual penetration of corridors and formats between buildings. Br/2。 Secondly, in terms of space design, different from the traditional closed commercial facilities, our architectural form breaks the boundaries of indoor and outdoor space in the form of blocks and corridors, forming an orderly opening and closing pattern. Introduce elements such as sunlight, air, water flow and green plants into the block naturally. In addition, the landscape retreat, performing stage, 3000 square leisure atrium, water system and other designs are novel and unique, reflecting the advanced concept of open shopping park everywhere, providing consumers with a pleasant shopping environment. Br/3。 Our store adopts a single-channel moving line design, attracting people with multiple entrances and gathering into an active line. Our stores are arranged on both sides of this activity line, which also ensures that each of our stores will have strong publicity and high popularity in the future. Br/4。 The number of our parking spaces has reached nearly 3,000, fully considering the growing parking demand. Through the ingenious design of the parking building, it can directly lead to different floors of the business, meet the consumption concept of one-stop trial, and completely solve the commercial parking problem of Taixing people who are difficult to shop. Br/ Through the above original design, Changjian Plaza will be built into an ecological theme shopping park integrating shopping, dining, entertainment, leisure, culture and sightseeing. Advocate advanced lifestyles such as clothing, food, housing, transportation, culture and sports, and lead consumers to develop in the direction of "modern urban life". It will become the third living space for Taixing people besides family and work, and completely change into the lifestyle of Taixing people. A place where you can feel the interest of modern life better. Br/ IV。 Changjian Plaza professional investment operation team br/ The management is a commercial company focusing on asset management. From Yangzhou Changjian Square to Luohe Changjian Square, from Chengdu Xingyue City to Xi 'an Changjian City, it has accumulated six core cities, seven commercial complex projects and nearly 900 strategically contracted businesses. Committed to becoming a first-class commercial operation service provider in China, it has three major sections: professional operation management, professional operation, professional promotion and full-time business.
Click to view: details of Taixing Changjian Square.