As the largest asset management company in Scotland's non-life insurance system, Aberdeen Group pays more attention to steady operation while expanding rapidly. At present, the only enterprise in the whole group is asset management, which pays great attention to basic analysis and research quality and adopts the bottom-up stock selection method. The most famous investment philosophy is never to buy shares in companies that researchers and fund managers have never been to. Aberdeen's senior managers visit the same company many times a year. In order to understand the company's business dynamics, risk control is not the same as that of general fund companies. At the initial design, Aberdeen adopted individual risk management according to the different risk attributes of each product. For the return on investment of customers, Aberdeen not only aims to surpass the target index, but strives to improve the absolute rate of return with minimum risk; Every week, all fund managers are required to attend the * * * investment meeting, inspect the investment portfolio, and hold a global investment meeting every month to discuss investment strategies.

Operationally, Aberdeen focuses on investing in Britain, Europe and emerging Asia, and has been deeply involved in Asia for a long time. Singapore is the earliest base area. Besides being listed in the UK, it is also a listed company on the Singapore Stock Exchange. It has expanded rapidly in recent years. He once acquired competitors for 55 million pounds, managed a prolific asset company famous for its assets in Europe, and acquired all Aetna funds under Aetna Life Insurance Group of the United States. Since then, the professional map has become more complete. Besides the head office in London and the Asian branch in Singapore, we have branches in Edinburgh, Ireland, Chicago, Florida and other places.