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How entrepreneurial teams obtain angel investment

How entrepreneurial teams obtain angel investment

It has been more than a year since ZEALER received millions of angel investments from Shunwei Venture Capital Fund in July last year, and ZEALER is now preparing for Series A financing. ZEALER's investors are angel investments, which were founded by the founders of domestic angel associations headed by Xue Manzi. Others include Zhu Min, He Boquan, Li Kaifu, Weng Zhefeng, Cai Wensheng, He Boquan, Ji Qi, Lei Jun, Lu Tanping, Ni Zhengdong, Yang Xiang Yang, Xu Xiaoping, Li Kaifu, Wei Chenxi, Zeng Liqing, Zhou Hongyi, etc. Most of the investors are insiders. ? 1. Make good use of word-of-mouth and attract “angels” through social networking. According to foreign experience, a considerable part of angel investment is achieved through introductions from friends, relatives or social circles, especially for some informal equity investors. In reality, even if many small and medium-sized enterprises have good management teams and entrepreneurial projects, they must not neglect the cultivation of their own credit qualifications and good reputation. These are often things that angel investors value very much. On the other hand, only by establishing a standardized behavioral model, corporate reputation and social influence can it be widely recognized in the industry, improve intangible goodwill, and enhance its appeal to investors. 2. Self-recommendation Entrepreneurs looking for their own "angels" often have a mentality of blind worship. They worship successful companies and entrepreneurs in the industry and dare not touch them easily. Entrepreneurs should get rid of this mentality and have a good mentality of "you help me develop and I will help you get rich". Under appropriate circumstances, you can go directly to your door and recommend yourself to persuade the authorities in these industries to invest in you or help you. Design a path to attract investment and grow. At that time, Zhang Chaoyang directly found the angel investor Negroponte and persuaded him to invest in Sohu, thus becoming one of the largest portals in China. 3. Take the initiative to intervene and participate in "angel gatherings". Angel investors often have regular gatherings to exchange investment experiences, look for investment projects and explore cooperation opportunities. Entrepreneurs should pay extensive and long-term attention to news about relevant activities. They can go directly to participate and submit their business plans or do some project presentations. Abroad, such opportunities are very frequent and very public, such as various theme clubs, social gatherings, public forums, etc. In China, due to the short history of angel investment development, there are fewer “angels”, but there are not many such activities. For example, many gatherings of private entrepreneurs, financial forums, theme seminars, salon activities, etc. are actually excellent opportunities to promote angel investment and should become a channel worthy of attention. 4. Search the "Angel" directory according to the picture. Foreign angel investment research institutions (such as: AVCA - American National Venture Capital Association, BVCA - British Venture Capital Association) all publish directories of venture capital institutions, among which angel investment is often published separately. Directory of Authors, which contains a large number of "angel" lists. If entrepreneurs need to go abroad for financing, they can click on the picture and contact them one by one. Of course, you can also take advantage of online services. In China, there are no clear angel investment associations and institutions yet, but a large amount of investment information is scattered in various industry organizations, such as the Federation of Industry and Commerce, industry associations, investment companies, etc., which can all be used as carriers to seek information.