If the other party wants to be safe and doesn't want to lose the principal, you choose to develop insurance.
If the other party has speculated on stocks and wants to earn higher returns, it can recommend the fund appropriately according to the recent market.
Recommend suitable products according to the psychological needs of the other party.
You can recommend what he wants, so you can get his approval.
How to believe? In fact, this depends on your ability to fool. No matter how good the product is, customers have never used it. You can only give customers an intuitive feeling through your description. Therefore, how you package your speech is very important, and you should sum it up yourself.
Introduce customers, and you will have the impulse to buy.
Usually start from these aspects:
Promise or imply an objective rate of return.
Promise or imply that the risk is controllable and the risk is very low.
Tell him that this product is very popular, and it will be sold out in a few days, and it will be too late to buy it again.
If you buy it, you can give him generous gifts and kickbacks, which are supported by marketing expenses.
Be confident when introducing products, not guilty.
You know you can't promise the rate of return and risk in a few words, but sometimes you lie for the sake of the product. Besides, you sell insurance and junk products, and our employees won't buy them. You must convince customers with your conscience. This is very nerve-racking
Summarize the advantages of this product, the difference and applicability between this product and other products, etc.
3. Design products. . Bank products are simple, so these combinations are not designs. . China people are also low-level, and they don't know what design is. The more complicated you are, the more confused he is. . Sometimes it's better to explain directly and intuitively. Simple combination, professional words will sell well.
4. Maintaining customers requires the diligence of the account manager. If you have anything to say hello to customers, there is actually nothing you need. Just making money for the products he bought. If he can make money, he will come back to you. If you lose money, you can only appease your customers. I'm not sure whether you will come next time.
Usually, face-to-face sales promotion focuses on several points: the ability of on-site introduction and marketing, sincere service attitude, the support of gift rebate, and the quality of the product itself. . .
You are thick-skinned and courageous, so blow your own products. Don't be afraid to say yes after the product is sold.
Private marketing is much simpler than public banks! You can't handle this and you can't handle anything! Do a good job!