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An article about low-key

Keep a low profile and do things with a high profile-Talking about Yilin Original Edition, No.2, 21

In April p>28, with such powerful companies as Microsoft and Shanda as the background, Tang Jun, who is known as the working emperor, moved to Xinhuadu in just one minute.

what are Xinhua? That's just a company with a shopping plaza and several chain department stores in Fuzhou. How can it be compared with his previous two big companies? At that time, all Fuzhou people who were familiar with "Xinhuadu" were suspicious-it was clear that it was hype, relying on those small department stores in Xinhuadu. You can't earn a turnover of 1 billion yuan in three years if you die.

after Tang jun entered the new huadu, it seemed as if a stone had sunk into the sea and there was no news of him.

By the time people noticed him again, one year had passed, and he had quietly helped Xinhuadu to successfully list two companies in the A-share market under the global financial crisis.

Tang Jun is still invisible, but another person has surfaced and has been appearing in public view in the near future.

in the hurun rich list in 29, he ranked 15th with a personal wealth of 25 billion yuan, making him the richest man in Fujian. In October, he donated 9% of his circulating shares and securities worth 8.3 billion RMB to form the largest personal charity fund in China, which will account for 45% of his total property. According to the plan, the fund is named "Xinhuadu Charity Fund". His "naked donation" incident aroused a thousand waves and caused great controversy. Many people thought it was for tax evasion.

This man is Chen Fashu who spent a minute negotiating and hired Tang Jun with a salary of 1 billion yuan. Before that, he kept a low profile and didn't know anyone. Even last year, he spent 1 billion yuan to invite Tang Jun. People only remembered the sky-high remuneration and the name of the working emperor, but no one knew who paid the money.

At present, Chen Fashu is the chairman of Xinhuadu Industrial Group, the vice chairman of Wuyishan Tourism Co., Ltd. and the director of Zijin Mining. It turns out that Fuzhou people have lost their eyes. From the establishment of Xinhuadu Department Store in 1995 to the present. Chen Fashu has completed a magnificent turn from a small department store boss to a large group chairman. Especially now, with Tang Jun, the right-hand man, it is even more powerful.

Chen Fashu's low profile is related to his life experience:

He started from scratch. When he was young, his family was so poor that he couldn't afford to go to school. He didn't even graduate from primary school.

his first bucket of gold came from three years of timber business. In 1982, 21-year-old Chen Fashu got on a truck loaded with wood from Anxi and came to Xiamen. After returning, he took a bus and went to Xiamen, and soon signed a contract with a company to transport wood. Two cars of wood earned more than 1, yuan. By 1986, he had become a big timber trader in Quanzhou and bought his first house in Xiamen. In 1987, Chen Fashu used his real estate as a guarantee to acquire a three-wheeled motorcycle, and together with his two younger brothers, he began to help a small shop with an area of 8 square meters to pull goods, and then sold the shop.

In p>1995, 34-year-old Chen Fashu came to Fuzhou, which was the real turning point of his career. He opened Xinhuadu Department Store in Dongjiekou Scenic Resort, Fuzhou, across the street from Dongjiekou Scenic Resort Department Store Group, the commercial leader of Fujian at that time. Since then, he has developed department stores and supermarkets in Fuzhou and Xiamen. In 1997, Xinhuadu Group was established, focusing on department stores and investing in hotels, construction machinery and other industries. In addition, he also shares in Fujian Wuyishan Tourism Development Co., Ltd. and serves as the vice chairman of Wuyishan Tourism. Set up Xinhuadu information technology in Xiamen. Engaged in POS machine promotion and related information training and consultation. The company's main products are two kinds of management software: hotel management system and supermarket management system.

In the Xinhuadu system, Zijin Mining is the most accidental, proud and successful investment of Chen Fashu. In 1997, Chen Fashu did a business of idle engineering equipment for Shuikou Power Station in Fujian. By chance, he learned that this kind of mechanical equipment was needed for Zijinshan open pit mining. I managed to get to know Chen Jinghe, which is developing Purple Mountain. In the first few years, although Chen Jinghe discovered the metal storage pattern of gold and copper on the Purple Mountain, it was difficult to mine because it was a poor mine, and because Chen Jinghe's technical research needed constant trial and error, it owed Chen Fashu a lot of project funds. The relevant state departments have delegated the mining right of Zijinshan, which is regarded as a "chicken rib", to Shanghang County, the old revolutionary base area in western Fujian. Shanghang is a poverty-stricken county and has no financial resources to repay the project funds of Chen Fashu. In 2, Zijin Mining implemented the shareholding system reform, and the project money owed to Chen Fashu was converted into shareholders' shares. Chen Fashu held 2,19% of the shares, becoming the second largest shareholder of Zijin Mining. Later, Zijin Mining's gold reserves were revised to more than 2 tons through other theories, making it the largest gold mine in China. After Zijin Mining was listed in Shanghai and Hong Kong, Chen Fashu became the richest man in Fujian.

In May p>29, Chen Fashu bought 91.64 million H shares of Tsingtao Brewery for US$ 235 million, holding 71% of the shares, becoming the third largest natural person shareholder. In September, Chen Fashu spent another 2.2 billion yuan to acquire 65.81 million shares of Yunnan Baiyao originally held by hongta group, becoming the second master of Yunnan Baiyao.

Chen Fashu has become the richest man in Fujian in just over 2 years, which is hard to achieve by his own efforts. This achievement is closely related to his understanding of employing people.

In p>1997, Chen Fashu transformed Xinhuadu Group into a joint-stock company. In the process of restructuring, I met Liu Xiaochu, director of the joint-stock and securities management department of the Fujian Provincial Economic Restructuring Commission, and Ye Lusheng, director of the Fujian Securities Management Office. At that time, all listed companies in Fujian had to be approved by Liu Xiaochu, while Ye Lusheng supervised all listed companies in the province. When the shareholding system reform of Xinhuadu was completed, Chen Fashu persuaded two of his shareholding system teachers to serve as deputies in his company. According to the calculation of ownership structure, Ye Lusheng and Liu Xiaochu's net worth has already exceeded 1 million.

Zhou Wengui, the general manager of Xinhuadu Shopping, was poached from Wal-Mart by Chen Fashu. On the list of shareholders, Zhou Wengui holds 1.2 million shares, accounting for 1,5% of the total share capital.

From Ye Lusheng, Liu Xiaochu to Tang Jun and Zhou Wengui, it can be clearly seen that at what stage of the company's development, what kind of talents are dug up in Chen Fashu. He has a very high starting point in selecting people, he knows how to introduce professionals, and he solved the management authority of family members earlier. Chen Fashu is very inclusive, and once it is used, it will be absolutely trusted. At present, there are only two Chen Fashu family members among the six senior executives of the core management of Xinhuadu Group. This is rare in China's family business.

after becoming a rich man, everyone has his own right to choose wealth. Some people make high-profile and luxurious remarks, and become a scourge of society for being rich and heartless, which is notorious for a hundred years. After Chen Fashu became the richest man in Fujian, his role model changed from Bill Gates to Buffett.

He and Cao Dewang, chairman of Fuyao Glass, another rich man in Fujian, donated 7% of his personal shares to nearly 4 billion RMB to set up a charity fund, making the same decision-donating 8.3 billion RMB, mainly for education and earthquake relief. Many people suspect that the motive of donation is not pure. As Tang Jun said: "Most people don't do this, and he is still investing after donating. Still working hard to talk to customers for millions of orders. It stands to reason that it is unnecessary to donate 8.3 billion yuan, and he may not be able to earn 8.3 billion yuan in the future. This time, I felt aggrieved for him: "Yes, it's unbelievable to be so generous. But we don't trust Chen Fashu because of our own selfishness, and we are not Chen Fashu.

"His idea is very simple," Yong Jun said. "He always feels lucky and he is sorry for not giving back to the society. His property will definitely not be left to children ... "To put it bluntly, if there were no legal restrictions or anything, I advised him to donate 2 billion yuan and he would do it. He is such a person that he doesn't think so much. You can only donate if you have a blank mind. You can't donate if you have a little idea. It's 8.3 billion yuan, and you can't bear it.

As an audience, we still have more trust and less doubt about entrepreneurs who have always been charitable. Don't use gossip to make entrepreneurs donate and then fall into the "repentance door".

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