Companies without campus teams have the following three ways to do campus promotions: 1. Empowerment: Currently, companies with their own campus teams also have overall campus promotion arrangements and monthly offline promotion activities.

If these companies have good activities and publicity, work with them; 2. Organize activities: Companies plan their own activities and publicity plans, usually about once a month; for example, September is the school season, and October is the club season.

To welcome the new year, November is Singles’ Day, December is New Year’s Eve, etc.

In fact, the campus has its own main activities every month. Once your activities are planned, you can also contact various offline teams, societies, etc. to help implement them according to the needs of publicity.

Don't say you can't find anyone to do it. If you can't find anyone, just search QQ groups for student part-time jobs in various places.

Of course, your activities should be fun, such as planning "520 One-day Couples Event", "Double Eleven Hug Party" and other activities. The number of participants and the response are very good. When doing an event, you must do it well, don't just do it casually.

Activities; 3. Pure local promotion: Pure local promotion is the simplest, just put up posters, distribute leaflets, and sweep the floor to promote registration.

Maybe some people think that the effect of publishing a brochure is not good, that is because your brochure design is not good, and the distribution personnel are not strong in execution.

The best thing about promotional pages is to promote activities. As long as the activity is easy to participate in and fun, the effect will be very good.

I have done a single-page distribution of a campus divorce fund, with a conversion rate of 6% (followed by WeChat), and the production cost of a single page is low (1W sheets are usually about 50).

When doing campus marketing, the emphasis is on ideas and creativity. It is either pure promotion or using a small budget to attract the attention of other campus channels.

Today's students are no longer like before 2010. They have more own ideas and have seen more various marketing behaviors. They are not so easy to fool.

There are several ways to build your own campus team: 1. For building campus channels, it is first recommended to recruit an experienced campus channel person, even an intern, so you can get twice the result with half the effort.

If you think about it yourself, it will be too troublesome and the cycle is too long; generally, this business may be cut off before the channel matures.

How to recruit personnel in this field? It is faster to find recommendations from other companies that provide channels or to recruit online.

If there is no additional preparation and you can only do it yourself, then channel construction can be divided into three steps, namely: naming, documentation, and recruiting.

After completing these three parts, you can start the formal work.

Generally, we start from the city where the company is located, and then gradually develop to other core cities. Don't spread it across the country at the beginning. After all, we don't have so much energy.

2. You need to give this campus group a name, such as campus ambassador, super intern, Lenovo’s Elite Club, ASUS master’s students, etc.; at the same time, give it a certain culture to set up the appearance of this organization; 3. When establishing campus channels, you must

The prepared documents generally include four parts: team introduction PPT, team salary assessment form, team entry information form and team work strategy.

The team introduction PPT mainly introduces the company, products, team atmosphere and work content of the campus team, as well as a simple salary introduction; the team salary assessment form mainly introduces the specific assessment content and salary; the team entry information form is the basic information of the student; work

Strategies are some more suitable promotion methods compiled by the company based on the work content.

4. The campus team can be recruited through part-time internship websites, through part-time QQ groups and WeChat groups in various cities, through acquaintance recommendations or through the mechanism of ambassadors recommending ambassadors, through official Weibo and WeChat posting recruitment notices, and recruiting local station managers.

, who is responsible for the recruitment of his regional team.

The core of recruiting people is to recognize your company, the product and the team; ability comes second, because their work is more about execution.

As long as you accept this job, and with appropriate guidance, you will work hard to promote it.