What is qq heart-to-heart relay?
On September 5th, Tencent QQ, together with Tencent Public Welfare and 99 Public Welfare Day, launched the "QQ Heart-to-Heart Relay" activity aimed at caring for children with congenital heart disease. With the gesture recognition technology provided by Tencent Audio and Video Lab, participants can complete the online delivery of public welfare by completing the gesture of "heart to heart" and recording the specified actions. After the success of the relay, Tencent Charity Society donated 1 yuan to the Children with Congenital Heart Disease Relief Fund, with a total allocation of 2.99 million yuan.
Make use of social forces and let "everyone help everyone"
QQ Heart-to-Heart Relay is delivered online in the form of H5, which is similar to the ice bucket challenge of 20 14. After the user finished, he invited his friends to pass it on through social networks. "QQ Heart-to-Heart Relay" introduces gesture recognition technology, integrates social advantages into public welfare, changes the way of public welfare and gives more people the opportunity to participate.
There are 1 1- 1.8 million children born with congenital heart disease every year in China, and the incidence of neonatal congenital heart disease is about 7-1‰; Among the causes of death of children under 5 years old, congenital heart disease ranks first. This is a worrying figure, but many people don't know that if they can get timely treatment, most simple congenital heart diseases can be completely cured, and most complex congenital heart diseases can basically lead a normal life after timely and effective treatment.
In other words, medical technology is not the main problem that plagues most families with congenital heart disease. What really bothers them is the cost of treatment This "QQ Heart-to-Heart Relay" charity event is to let more people know about this disease and help patients with congenital heart disease. The money from this activity will be directly allocated to the professional congenital heart disease rescue project "Love for Children" established by the Love for Children Charity Foundation in 2006. From its establishment to the end of 20 16, more than 40,000 children with congenital heart disease were rescued in ten years.
("QQ heart-to-heart relay" activity interface)
QQ is not the first time to use technology to realize public welfare activities. In 20 14, QQ and Tencent Public Welfare jointly launched the "QQ City Help", which was connected to the LBS positioning system to push information to tens of millions of netizens in the city where the missing children were located; 20 17, "QQ city gang" accessed face recognition technology, and successfully found a child who had been lost for three years through a photo taken ten years ago.
Science and technology+public welfare, make scientific and technological innovation more humane.
Compared with traditional public welfare, Chen Yidan, founder of Tencent Charity Foundation, mentioned three unique advantages of Internet public welfare at the 20 17 China Internet Public Welfare Summit: transparency, technology and connectivity.
The integration of science and technology and public welfare provides low-cost and extensive financing channels and communication channels for traditional public welfare organizations; Data accumulation on the network platform can provide support for the design of public welfare projects, form a public-centered support and supervision system, and enhance the stability and transparency of institutional financing; Science and technology public welfare can find an outlet for people's goodwill, and it can also make love take root and spread continuously, so that more people can truly appreciate the temperature of science and technology.
This "QQ Heart-to-Heart Relay" science and technology public welfare project, through innovative means such as mobile Internet and social networking, mobilizes netizens who love public welfare to participate in public welfare in a relaxed, convenient and happy way, bringing more possibilities to the public welfare industry. This is a broader sense that everyone can benefit from public welfare and everyone can benefit.