May 9th is the third No Lost Day, and China Population Welfare Foundation jointly launched a publicity campaign on No Lost Day with micro-public welfare, headline public welfare and headline tracing. No Lost, homophonic 5.9.1, which means that at 1: a.m. on May 9 every year, a large-scale nationwide public welfare activity is carried out to pay attention to the safety of the elderly and prevent them from getting lost, calling on all members of society to pay attention to people who are easy to get lost, raising their awareness of safety and preventing them from getting lost, and paying more attention to family happiness.

On the day of the event, more than 3 official media, including CCTV News, Micro-Public Welfare, Three Gorges Evening News, Global Entertainment Network and qianjiang evening news, released short films on the theme of Yellow Bracelet, with a broadcast volume of 6.15 million people. Actors Tamia Liu, Yao Chen, Wang Kai, Pan Yueming, Zheng Yunlong, Crystal, Landy Li, etc. gave their support in succession. In the end, the official topic # Companion makes love stay # was read by nearly 4 million people, which triggered 21, people to participate in the discussion and set off concerns on multiple platforms.

Caring for the elderly with Alzheimer's disease and helping the lost elderly to go home

In 212, China Population Welfare Foundation, together with CCTV News Center, former Ministry of Health, Chinese Preventive Medicine Association, China Alzheimer's Harmo Disease Association and other units, launched the yellow bracelet action public welfare project, focusing on caring for the elderly with Alzheimer's disease, advocating giving equal care to both ends of life and helping the lost elderly to go home safely.

On May 9, 218, China Population Welfare Foundation and CCTV News Center jointly launched the first public welfare activity of No Lost Day. Since the launch of Operation Yellow Bracelet, yellow bracelets have been continuously distributed to prevent the elderly from getting lost. The small yellow bracelet has sent care to the elderly, helped the family and passed on friendliness in society. The first two public welfare activities of No Lost Days were all grand. In a blink of an eye, this year is the third No Lost Day, and the activities have attracted much attention at the beginning.

Tamia Liu, Yao Chen, Pan Yueming, and Wang Kai help public welfare to pass on love together

The saddest thing I can think of is that you are slowly forgetting me; The happiest thing I can do is to make love never lose with companionship. Tamia Liu, Pan Yueming, Wang Kai, Yao Chen, Feng Lei, Zheng Yunlong, Landy Li, Zhou Rui, etc., the publicity ambassadors of this activity, called on everyone to care for the elderly with Alzheimer's disease and pay attention to the Yellow Bracelet. Let's use companionship together to keep love from getting lost.

Here, I hope more people can pay attention to people who are easy to get lost. When you meet them, please lend them a helping hand in time. Today is the third # No Lost Day #. If you have an elderly person who is easy to get lost, such as Alzheimer's disease, please spend more time with him or get a yellow bracelet for him. Let's work together to keep love from getting lost with companionship!